The crowding‐out effect within government funding: Implications for within‐source diversification

Published date01 June 2019
Date01 June 2019
DOIhttp://doi.org/10.1002/nml.21351
AuthorJianzhi Zhao,Jiahuan Lu
RESEARCH NOTE
The crowding-out effect within government funding:
Implications for within-source diversification
Jianzhi Zhao
1
| Jiahuan Lu
2
1
School of International Relations and Public
Affairs, Fudan University, Shanghai, China
2
School of Public Affairs and Administration,
Rutgers University-Newark, Newark, New Jersey
Correspondence
Jiahuan Lu, School of Public Affairs and
Administration, Rutgers University-Newark
SPAA, 111 Washington Street, Newark, NJ
07102.
Email: jiahuan.lu@rutgers.edu
The benefits and risks of revenue diversification lead
scholars to propose within-source diversification as a pos-
sible compromise. Although this revenue strategy sounds
promising, no scholarly attention has been devoted to
empirically examining it. This study explores within-
source diversification across government funding, specifi-
cally whether nonprofit receipt of support from a major
government funder affects support from other government
funders. Using a panel dataset of U.S.-based international
development nonprofits from 1995 to 2014, we find that
nonprofits with more funding from the major funder are
associated with significantly less funding from other fun-
ders. This crowding-out effect weakens as organization
size grows. The findings imply that the within-source
diversification strategy might be more desirable for larger
organizations with the capacity to manage multiple fund-
ing relationships.
KEYWORDS
government funding, revenue concentration, revenue
diversification, within-source diversification
1|INTRODUCTION
Nonprofit organizations typically rely on multiple sources for financial support, such as govern-
ment funding, individual contributions, foundation grants, and earned income. Given that each
revenue source has its own benefits and risks, nonprofits are always encouraged to diversify
across multiple funding sources to achieve organizational viability (Chang & Tuckman, 2010;
Froelich, 1999). Indeed, a large body of literature demonstrates that revenue diversification can
promote organizational health through reducing financial vulnerability and volatility
(e.g., Carroll & Stater, 2009; Greenlee & Trussel, 2000; Hager, 2001; Tuckman & Chang, 1991).
However, recent empirical evidence suggests that revenue diversification can be detrimental to
Received: 9 June 2018 Revised: 12 December 2018 Accepted: 18 December 2018
DOI: 10.1002/nml.21351
Nonprofit Management and Leadership. 2019;29:611622. wileyonlinelibrary.com/journal/nml © 2019 Wiley Periodicals, Inc. 611

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