Mergers, acquisitions, and strategic alliances as collaborative methods of strategic development and change

DOIhttp://doi.org/10.1002/jsc.2317
Date01 March 2020
Published date01 March 2020
AuthorEmanuel Gomes
OVERVIEW ARTICLE
Mergers, acquisitions, and strategic alliances as collaborative
methods of strategic development and change
Emanuel Gomes
Nova School of Business and Economics,
Universidade Nova, Portugal
Correspondence
Emanuel Gomes, Nova School of Economics
and Business, R. Holanda No. 1, 2775-405
Carcavelos, Portugal.
Email: emanuel.gomes@novasbe.pt
Abstract
This overview article briefly discusses the importance and implications of collabora-
tive methods of development. It provides an overview of the various alternative col-
laborative methods available and highlights the main critical success factors
associated with the management of the strategic change processes which these often
are. While providing an overview of each paper, this article highlights the importance
of a multi-disciplinary approach and highlights the interconnectedness between a
variety of factors and their performance implications. To conclude, avenues for fur-
ther research are suggested to further strengthen the view of a more pluralistic,
multi-disciplinary, multi-phasic, and interconnected approach to external collabora-
tive methods of development.
In recent years, the number of collaborative arrangements such as
mergers, acquisitions, strategic alliances, joint ventures, global value
chains, and business model restructuring have increased significantly,
in response to the increasing uncertainty of markets, fast technologi-
cal changes, diversification of customer needs and preferences, and
shorter product life cycles (Bustinza, Gomes, Vendrell-Herrero, &
Baines, 2019; Chung, Lu, & Beamish, 2008). As a result, external col-
laborative methods of development have become the preferred
method of growth ahead of internal organic growth (Chiao, Lo, & Yu,
2010). These have been used by companies as methods for enacting
major strategic change, managing risk, speeding up product develop-
ment, reaching higher levels of synergies and economies of scale, and
achieving the necessary growth to survive and compete in ever-
increasingly global markets (Eaves, Kumar, White, & Loonam, 2018;
Vendrell-Herrero, Gomes, Bustinza, & Mellahi, 2018; Vendrell-Her-
rero, Parry, Bustinza, & O'Regan, 2014). This evolution has fuelled the
growth of large-scale firms and the consolidation of various industries
at national and global levels.
However, despite their increasing popularity amongst practi-
tioners and scholars, their overall success rate of failure remains dis-
mal (Checkley, Steglich, Angwin, & Endersby, 2014; Gomes, Weber,
Brown, & Tarba, 2011; Papadakis & Thanos, 2010; Weber, Tarba, &
Reichel, 2011). This raises the question as to whether collaborative
growth methods are preferable to internal organic modes of develop-
ment (Chiao et al., 2010; Gada & Popli, 2018) and, if so, what are the
main factors that contribute to their success or failure. It is undoubt-
edly acknowledged that these collaborative methods of development
represent major forms of strategic change and are complex in nature.
As such, M&A, strategic alliances, joint ventures, global value chains,
and business model restructuring pose serious challenges to both
managers and scholars as they require an understanding of complex
multiphase processes and multifaceted inter-organizational relation-
ships (Angwin, Mellahi, Gomes, & Peter, 2016; Angwin & Vaara, 2005;
Gomes, Angwin, Weber, & Tarba, 2013; Harwood & Ashleigh, 2005;
Meglio & Risberg, 2010). Therefore, managers and academics alike are
required to acquire and develop specific skills and knowledge about
the management of such collaborative processes.
The existing body of knowledge on the topic pinpoints a variety
of critical success factors involved in the management of M&A (see
Gomes et., 2013) and strategic alliances (see Gomes, Barnes, &
Mahmood, 2016). However, the literature has tended to focus sepa-
rately on either pre-agreement factors or post-agreement factors,
instead of examining the linkages throughout the entire process. The
failure to study the interconnection between various factors associ-
ated with the pre- and post-agreement phases inhibits our ability to
understand the performance implications of M&A and alliances in
general and the influence of each of the associated critical success
factors in particular. On the contrary, the ability to link the factors
JEL Classification code: G34.
DOI: 10.1002/jsc.2317
Strategic Change. 2020;29:145148. wileyonlinelibrary.com/journal/jsc © 2020 John Wiley & Sons, Ltd. 145

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