Introduction

• Author: David Zetoony
• Profession: Is a partner in the Boulder, Colorado office of Bryan Cave Leighton Paisner, LLP, an international law firm
• Pages: 23-23

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IntRoDUctIon

I have had the honor to handle GDPR-related questions that impacted

more than 2,500 brick-and-mortar retail locations; more than 2,000

hotels; and some of the most important social media platform providers,

nancial service providers, data analytics companies, hardware and parts

distributors, pharmaceutical companies, academic institutions, nonprot

organizations, and academic publishers. These experiences have given me

the opportunity to see the GDPR from a variety of different perspectives

and hear the questions and concerns of clients who live in vastly different

industries.

Although the impact that the GDPR has on an organization depends

in part on its industry, business model, size, presence in the European

Union, and use of data, I found that companies—regardless of the

industry—often raised the same basic questions. This book compiles

those frequently asked questions and attempts to provide straightfor-

ward answers. My hope is that it is a useful resource for companies that

are new to the GDPR, for companies that have been working with it for

years, and for data protection ofcers who wrestle with how to apply the

GDPR on a daily basis.