Human resource management in Chinese multinationals in the United Kingdom: The interplay of institutions, culture, and strategic choice

AuthorShaowei He,Rekha Rao‐Nicholson,Zaheer Khan,Geoffrey Wood,Shlomo Y. Tarba
Date01 September 2019
DOIhttp://doi.org/10.1002/hrm.21935
Published date01 September 2019
SPECIAL ISSUE ARTICLE
Human resource management in Chinese multinationals
in the United Kingdom: The interplay of institutions, culture,
and strategic choice
Zaheer Khan
1
| Geoffrey Wood
2
| Shlomo Y. Tarba
3
| Rekha Rao-Nicholson
4
|
Shaowei He
5
1
Kent Business School, University of Kent,
Canterbury, UK
2
Professor of International Business and Dean
of Essex Business School, University of Essex,
Colchester, UK
3
Strategy & International Business,
Department of Strategy & IB, Birmingham
Business School, The University of
Birmingham, Birmingham, UK
4
International Business, Newcastle University
London, London, UK
5
International Business, Northampton
Business School, The University of
Northampton, Northampton, UK
Correspondence
Zaheer Khan, Professor of International
Business, Kent Business School, University of
Kent, Parkwood Road, Canterbury CT 27PE,
UK.
Email: z.a.khan@kent.ac.uk
This is a study of the challenges faced by Chinese expatriate managers and their strategic
responses in securing a workable degree of alignment in UK subsidiaries, against a backdrop of
competing home-country and host-country pressures. Although much of the literature on home-
country and host-country effects tends to eitheradopt a culture or an institutional approach,this
study highlightsthe intermeshed nature of the two. In locatingcultural dynamics within an institu-
tional firmament, this study juxtaposes the effects of eachand draws conclusions as to theirinter-
section. It is foundedon in-depth interviews with home-country and host-country managers. The
findings suggest,on the one hand, Chinese expatriatemanagers tended to see local regulations as
an obstacle to efficiency, rather thanas a means to access context-specificcomplementarities. On
the other hand, thesemanagers recognized the need to fit in withestablished locally specific ways
of doing things andin securing sufficient staff buy in to sustainoperations, and played a key inter-
mediary rolebetween headquarters and subsidiary.
KEYWORDS
adaptation, boundary-spanning employees, China outward FDI, Chinese MNEs, comparative
institutional analysis, culture, expatriates integration, HRM practices, standardization
1|INTRODUCTION
An extensive literature exists on national and cultural effects on
human resource management (HRM) practices in multinational enter-
prises (MNEs) (c.f., Brewster, Wood, & Brookes, 2008; Marginson,
Edwards, Edwards, Ferner, & Tregaskis, 2010). However, much of this
literature tends to fall into comparative institutional or cultural
accounts, and there have only been limited efforts to connect the
two. This study highlights the extent to which, while the strategic
choices made by key actors are culturally defined, they are confined
and circumscribed by institutionally embedded formal and informal
regulations (c.f., Witt & Redding, 2009). It is argued in this article that
the process is a dynamic and contested one. This study seeks to
extend and complement the existing literature by exploring challenges
arising from the policy and practice of HR in recently acquired UK
subsidiaries of Chinese MNEs. As such, it sheds further light on
developed host-country effects on emerging market MNEs (EMNEs)
and the relationship between institutions, culture, and social action.
A number of recent studies have explored the subsidiaries of Chi-
nese origin MNEs (Cooke, 2014; Luo & Zhang, 2016; Meyer & Xin,
2017; D. Wang, Fan, Freeman, & Zhu, 2017). However, much of the
focus of existing work has examined outward investment motives and
whether existing theories can explain their internationalization pro-
cess (Hennart, 2012; Luo & Tung, 2007, 2017; Meyer & Peng, 2016;
Peng, 2012; Ramamurti, 2012; Luo & Zhang, 2016). Advanced econo-
mies, including the United Kingdom, have become popular destina-
tions for Chinese MNEs (Deng, Yang, Wang, & Doyle, 2017; Peng,
2012; Y. Zheng, 2016). The bulk of Chinese outward foreign direct
investment (OFDI) is driven by mergers and acquisitions (M&As)
undertaken in both developed and developing markets (Deng et al.,
2017; Liu & Woywode, 2013; Luo & Tung, 2017; M. Yang & Deng,
2017; Y. Zheng, 2016; N. Zheng, Wei, Zhang, & Yang, 2016), supple-
mented by significant greenfield investment (Buckley et al., 2007;
DOI: 10.1002/hrm.21935
Hum Resour Manage. 2019;58:473487. wileyonlinelibrary.com/journal/hrm © 2018 Wiley Periodicals, Inc. 473

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