Green shoots from the grass roots? The National Shop Stewards Network

Published date01 March 2014
DOIhttp://doi.org/10.1111/ntwe.12024
Date01 March 2014
Green shoots from the grass roots?
The National Shop Stewards Network
Jo McBride and John Stirling
This paper presents an analysis of the significance of the Internet
in rebuilding a shop stewards movement in a time of circum-
scribed trade union organisation and power. It takes the
National Shop Stewards Network as the focus for empirical
research and places the argument within the broader context of
two historical periods of trade union activity. The study finds
significant historical parallels in terms of the key questions of
the relationship between a network and a movement and the
virtual and real worlds. It suggests that the Internet is particu-
larly significant in forging horizontal rather than vertical links
between shop stewards and unions and also provides the poten-
tial for mutual support and solidarity. However, the empirical
research suggests different levels of engagement with the
network, which the paper categorises and it also illustrates how
a political party can become engaged in the networking activity.
Keywords: shop stewards movements, union renewal, unions
and the Internet, labour movement revitalisation, worker
activism, solidarity.
Introduction
This article explores the implications of the Internet for rebuilding a shop stewards
movement in Britain in the context of declining union membership and organisational
power at the workplace. Shop stewards as workplace organisers have represented an
important source of trade union power particularly in two periods of activism, in the
first decades of the 20th century and in the 1960s and 1970s. Such power was linked to
more general upsurges of militancy and embedded within a broader mobilisation of
workers. As this article will argue, these particularhistorical examples posed questions
of the relationship between shop stewards and their own unions alongside broader
socialist, political arguments that remain relevant today.
However, since the 1980s, there has been a substantial decline of shop stewards/
workplace union representatives in UK workplaces (Charlwood and Forth, 2008) as
well as a reduction in their workplace role and duties (Kersley et al., 2006). Thishas led
to suggestions that any associations of shop stewards are, in this context, very unlikely
to be able to help in the revival of the UK labour movement. Darlington (2010: 129) has
suggested, for example, that the long and ongoing economic crisis has accentuated an
‘atrophy of organization’. Furthermore, McIlroy and Daniels (2009) argue that work-
Jo McBride (Jo.McBride@newcastle.ac.uk) is a Senior Lecturer in Industrial Relations, Work and
Employment of Newcastle University business School, Newcastle Upon Tyne, UK. John Stirling
(strirling406@gmail.co.uk) is a visiting fellow at Ruskin College, Oxford, Oxfordshire and Bradford
University School of Management, West Yorkshire, UK.
New Technology, Work and Employment 29:1
ISSN 0268-1072
© 2014 John Wiley & Sons Ltd NSSN: green shoots from the grass roots? 25

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