Geographic overlap and acquisition pairing

AuthorZhuo Chen,Prashant Kale,Robert E. Hoskisson
DOIhttp://doi.org/10.1002/smj.2742
Published date01 February 2018
Date01 February 2018
RESEARCH ARTICLE
Geographic overlap and acquisition pairing
Zhuo Chen | Prashant Kale | Robert E. Hoskisson
Jones Graduate School of Business, Rice
University, Houston, Texas
Correspondence
Robert E. Hoskisson, Jones Graduate School of
Business, Rice University, 6100 Main Street,
Houston, TX 77005.
Email: robert.hoskisson@rice.edu
Research Summary:This study examines the role of geo-
graphic factors in explaining acquisition pairing using a
novel conditional logic methodology. Drawing from infor-
mation asymmetry arguments regarding acquisition deci-
sions, we theorize that geographic overlap between the
acquirer and potential targetsbusinesses and operations
enables the acquirer to collect more information about the
potential target through its multiple business operations that
are geographically proximate. We also demonstrate moder-
ating boundary conditions. In particular, we examine
acquiring firm characteristics, acquiring firm size and geo-
graphic dispersion, which both weaken the relationship
between geographic overlap and acquisition pairing. Like-
wise, we examine two dyadic distance moderators, geo-
graphic distance and product dissimilarity, both of which
increase information asymmetry between the acquirer and
potential targets, which increases the effect of geographic
overlap in facilitating acquisition pairing.
Managerial Summary:Firms pursuing acquisition activi-
ties face severe information asymmetry when evaluating
potential targets. This study investigates how acquiring
firms leverage geographic conditions to overcome infor-
mation asymmetry and choose targets that they can better
evaluate. We find that acquirers are more likely to choose
targets that have subsidiaries or business operations over-
lapping in the same states as the acquirers themselves.
This is particularly true for small acquirers, which lack
resources and capabilities to seek external assistance, and
acquirers that have business operations in more concen-
trated locations. We also find that acquiring targets with
geographically overlapped business operations is espe-
cially salient when the targets headquarters is distantly
located from the acquirer or when the target offers dis-
similar products from the acquirer.
Received: 17 August 2016 Revised: 21 September 2017 Accepted: 23 September 2017 Published on: 10 January 2018
DOI: 10.1002/smj.2742
Strat Mgmt J. 2018;39:329355. wileyonlinelibrary.com/journal/smj Copyright © 2017 John Wiley & Sons, Ltd. 329
KEYWORDS
acquisition, geographic overlap, information
asymmetry, target selection
1|INTRODUCTION
An important issue for merger and acquisition (M&A) research is to understand how acquirers
choose their respective targets (Baum, Li, & Usher, 2000; Bena & Li, 2014; Capron & Shen, 2007;
Chakrabarti & Mitchell, 2013; Schildt & Laamanen, 2006). When firms seek external resources
through M&As, they are often constrained by a lack of information and knowledge in properly eval-
uating the assets and abilities of potential targets. Information regarding the targets financial and
strategic conditions is asymmetrically distributed between buyers and sellers (Ragozzino & Reuer,
2011), and it is expensive for buyers to conduct research to fully understand each aspect of a pro-
spective target (Stiglitz, 2000). Additionally, even if the target is willing to disclose information to
the potential acquirer, such information may not be credible (Akerlof, 1970). As Reuer (2005)
notes,
This is because sellers have natural incentives to inflate their representation of the
quality of the offering in order to command a higher sale price, while acquirers already
assume that sellers are presenting their best face. (p. 15)
Therefore, such information asymmetry between acquirers and their prospective targets creates
barriers in the pre-acquisition evaluation process and the acquiring firm needs to rely on internal or
external channels to overcome it.
Our study focuses on the newly increased attention scholars are devoting to understanding the
role of geographic factors (Chakrabarti & Mitchell, 2013, 2016; McCann, Reuer, & Lahiri, 2016;
Ragozzino & Reuer, 2011) in reducing information asymmetry and thereby explaining the rate of
acquisition pairing. Acquisition pairing refers to the final consummation of an acquisition between
two parties. In order for this to happen, the acquiring firm should first have a rough idea of what
type of targets they are interested in and that such potential targets fall into their choice set of tar-
gets. Second, the acquiring firm will try to collect information about each potential target. The more
information the acquiring firm successfully obtains for that particular target, the better evaluation the
acquiring firm can perform, and the more likely acquisition pairing will occur. We argue that infor-
mation asymmetry is more salient in the second stage because it requires much more information to
fully understand a potential target than simply to know its existence, and it is harder to find such
detailed information. Extant studies noted above generally suggest that if the headquarters (HQ) of
the acquirer and target are geographically proximate, it is easier for the acquirer to collect required
information about that target that, in turn, leads to a higher likelihood of acquisition pairing.
In this article, we extend this research stream in several important ways. From a theoretical
standpoint we argue that while the distance between the acquiring and target firmsHQ might be
useful in explaining acquisition pairing, other geographical factors might also be important. First,
we propose that geographical overlap between the two firmsoperations and activities would
330 CHEN ET AL.

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