Gender diversity in leadership succession: Preparing for the future

DOIhttp://doi.org/10.1002/hrm.21487
Date01 July 2012
Published date01 July 2012
AuthorCharles R. Greer,Meghna Virick
GENDER DIVERSITY IN
LEADERSHIP SUCCESSION:
PREPARING FOR THE FUTURE
MEGHNA VIRICK AND CHARLES R. GREER
The development of gender diversity in leadership positions is a critical need
for many companies as they develop strategies for how they will compete in
the future. In this article, we test hypotheses about diverse leadership suc-
cession, using survey and archival data. Survey data were collected from ex-
ecutives and managers who responded to questions about their succession
planning, successors, and the context of diversity in their work environments.
Results indicate that the nomination of women as successors was positively
associated with more favorable diversity climates for women. Furthermore,
we found that the nomination of female successors was positively associated
with the performance of incumbent managers who nominated them as their
successors. We also found that the performance of incumbent managers
moderated the relationship between diversity climate and the nomination
of female successors. Lower-performing incumbents were less lik ely than
higher-performing incumbents to nominate women as successors when the
diversity climate was unfavorable. When the diversity climate was favorable,
lower performers were more likely and higher performers were equally likely
to nominate women as successors. We found no differences in the degree of
objectivity in incumbents’ descriptions of the strengths of female successors
versus their male counterparts or in the degree of subjectivity in their devel-
opmental needs. © 2012 Wiley Periodicals, Inc.
Keywords: diversity, leadership, succession, succession planning
Introduction
T he development of future leaders is a
critical issue, requiring companies to
treat talent management as a strate-
gic rather than a tactical exercise.
Competition for talent and constant
change have highlighted the importance of
leadership at all organizational levels (Day,
Zaccaro, & Halpin, 2004) and is causing
organizations to identify candidates for fu-
ture leadership positions among groups that
have traditionally been overlooked—namely,
women and minorities. Industry leaders such
as PepsiCo, L’Oreal, and Allstate, which are
noted for cutting-edge diversity practices
(Crockett, 1999; Salz, 2005; Terhune, 2005),
Correspondence to: Meghna Virick, Department of Organization and Management, College of Business, San Jose
State University, San Jose, CA 95192, Phone: 408.924.3575, E-mail: m.virick@sjsu.edu
Human Resource Management,
Human Resource Management, July–August 2012, Vol. 51, No. 4. Pp. 575–600
© 2012 Wiley Periodicals, Inc.
Published online in Wiley Online Library (wileyonlinelibrary.com).
DOI:10.1002/hrm.21487
576 HUMAN RESOURCE MANAGEMENT, JULY–AUGUST 2012
Human Resource Management DOI:10.1002/hrm
By examining the
process by which
successors are
nominated, we
highlight a problem
faced by many
organizations that
wish to have greater
representation of
women in senior
ranks but find that
the pipeline shrinks
at higher levels
in the managerial
hierarchy.
have developed their diversity management
competencies into sources of strategic advan-
tage. Indeed, the strategic importance of di-
versity has been confirmed by studies that
have examined the relationship between di-
versity and firm-level outcomes. For example,
the interactions of greater cultural diversity
and growth strategies have been found to
have positive relationships with productivity,
return on equity, and perceptions of market
performance (Richard, 2000). Proxies for ef-
fective and ineffective management of diver-
sity practices, respectively, have also been
found to be positively and negatively related
to stock market responses (Wright, Ferris,
Hiller, & Kroll, 1995). Nonetheless, very few
studies have examined internal HR systems,
such as succession planning, which can play
a key role in the development and upward
mobility of a diverse workforce.
Succession planning, which involves
the identification and long-term develop-
ment of talent for key executive and pro-
fessional positions, can provide a vehicle
for the development of diverse
leadership talent pools (Conger
& Fulmer, 2003; Karaevli &
Hall, 2002). However, a diverse
employee base is a prerequisite
for such planning. Such plan-
ning is essential for promotion-
from-within approaches to talent
development, the benefit of
which can be seen at the high-
est levels in such indicators as
positive stock market reactions to
the promotion of heir-apparent
CEOs (Shen & Cannella, 2002)
and lower failure rates of newly
appointed CEOs (Zhang, 2008).
Several facets of succession sys-
tems have been found to be
related to company financial
performance, such as active
involvement of the CEO, fore-
casting talent needs, rewards
for development, and the “ear-
nestness” of performance evalu-
ation (Friedman, 1986). Often
conducted as an annual exer-
cise, succession planning can
be conducted as a mechanical obligation or
a thoughtful exercise aimed at developing
future leaders. A substantial proportion of
organizations now view succession planning
as a performance management and leader-
ship development process, with intentional
assignments in which successors develop
skills needed to perform the job (Day,
2001). Such planning is a basic building
block of leadership development, not only
at a domestic level, but also for the devel-
opment of global leaders in international
firms (Scullion & Starkey, 2000). Diversity
initiatives and succession planning have,
therefore, become crucial for organizational
competitiveness (Esen, 2005; Greller & Nee,
1989).
The focus of our inquiry involves the
question of how companies approach diver-
sity from an integrative perspective to ensure
the availability of a pipeline of diverse lead-
ership and professional talent (Greer &
Virick, 2008). In this article, we are inter-
ested in sex differences as they play out in
the actual succession planning exercise of
a company. There is substantial research
on the impediments to upward mobil-
ity, or glass-ceiling barriers, that women
face in their careers (Hoobler, Wayne, &
Lemmon, 2009; Lyness & Thompson, 2000).
For instance, there is evidence that women
tend to receive lower leadership evalua-
tions relative to men in some situations.
This is particularly reflective in leadership
roles characterized by masculine descrip-
tions and in roles where there is a numeri-
cal predominance of men (Eagly, Karau, &
Makhijani, 1995; Heilman & Eagly, 2008).
Such evaluations decrease the likelihood of
the promotion of women and their position
in leadership succession. An examination of
the succession-planning exercise of an orga-
nization may help us better understand why
so many companies, despite their best efforts
at recruiting women at the entry level, find
that women fail to move up the ranks into
leadership positions. By examining the pro-
cess by which successors are nominated, we
highlight a problem faced by many organi-
zations that wish to have greater representa-
tion of women in senior ranks but find that

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