An Empirical Study on Public Service Motivation of the Next Generation Civil Servants in China

Published date01 June 2013
Date01 June 2013
DOI10.1177/0091026013487122
AuthorKilkon Ko,Lulu Han
Subject MatterArticles
Public Personnel Management
42(2) 191 –222
© The Author(s) 2013
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DOI: 10.1177/0091026013487122
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Article
An Empirical Study on
Public Service Motivation
of the Next Generation
Civil Servants in China
Kilkon Ko1 and Lulu Han2
Abstract
Why do the Chinese university students choose government jobs instead of private
companies? Do they have similar job motivations as those who are seeking private
sector jobs? Surprisingly, literature on public administration in China has rarely posed
this question despite China’s adoption of the civil service system since 1993. Specific
examination of public service motivation (PSM) literature also revealed a lack of
empirical studies on the public service spirit of potential public sector employees.
This article analyzes the differences in job motivations between public and private
job seekers using survey data of 329 Chinese university students from the Peking
University, Renmin University, Fudan University, and Nankai University. The results
suggest that both private and public job seekers commonly rank “stable and promising
future,” “high salary,” “chance to exercise leadership,” and “high prestige and social
status” as the most important motivators. Notwithstanding the commonality, public
job seekers, especially female students, show higher public service spirit than private
job seekers.
Keywords
public service motivation, university student, civil service
Introduction
Why do university students in China choose public sector jobs? Do they have similar
job motivations as those who seek private sector jobs? Surprisingly, Chinese public
administration literature has rarely posed this question despite its emphasis on
1Seoul National University, Korea
2National University of Singapore, Singapore
Corresponding Author:
Kilkon Ko, Graduate School of Public Administration, Seoul National University, 599 Gwanak-ro
Gwanak-gu, Seoul, Korea 151-742.
Email: kilkon@snu.ac.kr
487122PPM42210.1177/0091026013487122Public Personnel ManagementKo and Han
research-article2013
192 Public Personnel Management 42(2)
recruiting talents to civil service. One might argue that the empirical examination of
job motivation of Chinese university students may be an unnecessary endeavor given
that the number of applicants always surpasses the number of available public jobs. In
fact, as of 2009, there were 1,050,000 applicants for civil service jobs—This averages
out to about 77 applicants per available civil service position (Gan & Xiang, 2009).
Given such a strong demand for civil service positions and such high competition
among Chinese university students, lavishing special attention to recruitment of com-
petent university students, and thereby the study of their job motivation, may appear
to be unnecessary to both Chinese public managers and scholars of public administra-
tion. However, the high demand for civil service positions does not necessarily reflect
a high level of public service spirit among Chinese university students nor the fact that
the latter deem civil service positions as their ideal vocations.
Given the prevalence of corruption, demoralization, inefficiency, and an authoritar-
ian organizational culture, a sizable portion of the Chinese student population tends to
hold a negative view of the Chinese public service. In addition, the salaries of Chinese
civil servants are found to be relatively lower in comparison to private sector jobs.1
This is over and above the fact that the private sector is able to provide a more attrac-
tive career development path to talented Chinese university students in light of rapid
economic development in China. Despite these negative images of public service and
more promising aspects of private sector jobs, why do university students choose pub-
lic sector jobs over those available in the private sector? Do they have unique job
motivation compared with that of private job seekers?
Public service spirit is of primary importance among the various issues on how to
manage human resources; it even transcends the Chinese university students’ personal
preference for occupation. This is largely a result of the vast growth of the Chinese
administrative system, which leaves the Chinese population highly dependent on its
civil servants who provide a wide range of necessary public goods and services that
directly affect the overall quality of the Chinese public service. If Chinese civil ser-
vants do not possess a high level of public service spirit and are committed to serving
their personal interests instead of serving the interests of the public, both the quality
and the legitimacy of the Chinese civil service will be seriously undermined. Rampant
corruption in China reflects a serious deficit of public service spirit observed among
incumbent Chinese civil servants and naturally raises the concern of public service
spirit of potential civil servants.
The study of Chinese university students’ public sector job motivation can contrib-
ute to the theory building of public service motivation (PSM). The job motivation of
public sector employees and the importance of public service have been studied in the
name of PSM (Perry & Wise, 1990) in public administration literature. The PSM
research insists that public employees have unique motivation as compared with pri-
vate ones, including a special calling to contribute to the community, a strong service-
orientation of helping others (Frederickson, 1997; Houston, 2000; Perry, 1997),
compounded by lesser response to extrinsic rewards such as high salary (Crewson,
1997; Rainey, 1982). However, there is a reasonable concern as to whether this PSM
theory developed within the U.S. context, where public sector jobs were deemed to be
less attractive than private sector ones, is applicable to the Chinese civil service, which
Ko and Han 193
recently established out of the former communist cadre system in 1993 and enjoys
higher popularity than the private sector among university students.
Meanwhile, it is not clear whether the popularity of the public sector is the key fac-
tor in drawing high public service spirit holders. Some Chinese argue that university
students’ job choice is driven by job security and self-centered motivations, rather than
by public service spirit. This argument is contradictory to the proposition by Perry and
Wise who argued that “the greater an individual’s public service motivation, the more
likely the individual will seek membership in a public organization” (Perry & Wise,
1990, p. 370). The absence of empirical studies on the public service spirit of Chinese
university students reinforces the untested postulation that public sector jobs enjoy
immense popularity given self-centered decisions motivated by extrinsic motivators
such as job security, high salary, and prestige.
To fill this knowledge gap on the job motivation of Chinese university students,
this article analyzes the students’ job motivation according to their sectoral job choice
using survey data of 329 Chinese university students from Peking University, Renmin
University, Fudan University, and Nankai University. They are the top universities in
China and produce a large number of civil servants. In order not to lose the contextual
uniqueness of China, we control for family influence on job choice, perception of the
fairness of civil service exam, years of education, gender, and perceived level of cor-
ruption of civil service.
This article has two major distinctive aspects compared with previous studies. First
of all, most PSM studies have studied on-the-job motivation of incumbent public
employees and implicitly assume that people with high public service spirit choose
public rather than private sector jobs. However, this proposition has not been empiri-
cally tested as we have attempted to do in this article. Second, this article applies the
PSM concept to China, which is currently reforming its public administration and is
home to unique cultural traditions, including familism, Maoism, and Confucianism,
which impacts several aspects of the public service in China. This application can thus
contribute to comparative studies of PSM.
This article proceeds as follows: Before analyzing university students’ job motiva-
tion, we briefly review the evolution of the Chinese Civil Service and the challenges it
faces. Following the review of the PSM theory, we address theoretical hypotheses
mainly tested in current literature. These hypotheses are tested after discussion of
research methods and data. Finally, we provide theoretical and practical implications
of our findings to conclude this article.
Context of the Chinese Civil Service and Importance of
Job Motivation of University Students
The civil service based on a merit system is fairly new to China. In 1993, Prime
Minister Li Peng launched the first administrative regulation of national civil servants’
management, which established the foundation of the civil service system in China.
This reform implies the transition of the Chinese public personnel management from
a cadre-based system to the civil service system.

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