Why do some outside successions fare better than others? The role of outside CEOs' prior experience with board diversity

Published date01 December 2016
DOIhttp://doi.org/10.1002/smj.2471
AuthorDavid H. Zhu,Wei Shen
Date01 December 2016
Strategic Management Journal
Strat. Mgmt. J.,37: 2695–2708 (2016)
Published online EarlyView 18 January 2016 in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/smj.2471
Received 29 May 2014;Final revision received16 September 2015
WHY DO SOME OUTSIDE SUCCESSIONS FARE
BETTER THAN OTHERS? THE ROLE OF OUTSIDE
CEOS’ PRIOR EXPERIENCE WITH BOARD DIVERSITY
DAVID H. ZHU*and WEI SHEN
Department of Management, W. P. Carey School of Business, Arizona State
University, Tempe, Arizona, U.S.A.
Research summary: We develop a theory to explain why new outside CEOs can better manage
their relationship with the board if they previously served on boards that were morediverse than
the focal board. We predict that a new outside CEO’s prior experience with more diverse boards
not only reduces the likelihood of post-succession CEO turnover and director turnover, but also
improves rm performance. Results froman analysis of 188 outside CEOs in a sample of Fortune
500 companies provide support for our theory. This study contributes to upper echelon theory
and research by identifying outside CEOs’ prior experience with board diversity as an important
aspect of their background that inuences a range of major organizational outcomes, including
CEO turnover,director turnover, and rm performance.
Managerial summary: It is challenging to be a new CEO who comes from outside of the
organization. Our study examines why some newoutside CEOs fare better than others. We suggest
that a positive relationship with the board of directors is a key factor in a new outside CEO’s
success. A new outside CEO can better manage the relationship with the board if he or she has
prior experience working with other demographically diverse boards. In contrast,when the focal
board is more diverse than the other boards on which the new CEO previously served, the new
CEO tends to struggle in managing his or her relationship with the board, experiencing a higher
likelihood of turnover and delivering worse nancial performance. Copyright © 2015 John Wiley
& Sons, Ltd.
INTRODUCTION
CEOs face unprecedented challenges in meeting
the expectations of boards and shareholders. The
frequency of CEO turnover has increased signi-
cantly in recent years (Chen and Hambrick, 2012;
Wowak, Hambrick, and Henderson, 2011; Zhang,
2008), and the average CEO tenure has been sub-
stantially reduced (Favaro, Karlsson, and Neilson,
2011). New CEOs in particular are increasingly
pressured by corporate governance reforms and
Keywords: CEO succession; board of directors; board
diversity; executive turnover; organizational change
*Correspondence to: David H. Zhu, P.O. Box 874006, W. P.
Carey School of Business, Arizona State University, Tempe, AZ
85287-4006. E-mail: david.zhu@asu.edu
Copyright © 2015 John Wiley & Sons, Ltd.
shareholder activism to deliver desirable perfor-
mance outcomes shortly after they assume the ofce
(Wiersema, 2002). About one third of new CEOs
are appointed from outside the rm (Chen and
Hambrick, 2012; Zhang and Rajagopalan, 2010),
and research suggests that these outside CEOs face
even greater challenges than inside CEOs: They
have to acquire rm-specic knowledge quickly,
establish their leadership role effectively, and
initiate and implement major changes to improve
nancial performance (Harris and Helfat, 1997;
Parrino, 1997; Zhang and Rajagopalan, 2010).
While research on CEO succession has long
emphasized that the outside status of a new CEO
has substantial impacts on post-succession per-
formance outcomes, this literature has largely
focused on comparing outside CEOs with inside

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