Webinar gives tips on effective storytelling
| DOI | http://doi.org/10.1002/nba.30821 |
| Date | 01 August 2020 |
| Published date | 01 August 2020 |
AUGUST 2020 NONPROFIT BUSINESS ADVISOR
9
© 2020 Wiley Periodicals LLC • All rights reserved
DOI: 10.1002/nba
Resources
Webinar gives tips on effective
storytelling
The nonprot resources website Charityhowto.com
will host a webinar titled “How to Tell Stories That
Motivate Donors to Give—The Real Story You Need
to Tell” on Aug. 4 and 12 at 1:00 PM ET.
According to organizers, it’s common knowledge
storytelling is crucial to motivating donors to give.
Simply relating facts and statistics doesn’t work, nor
does making cogent arguments or offering super-clear
explanations for why your organization deserves their
support. Storytelling, in contrast, gets donors to pay
attention to what you’re saying—and then take the
action you want them to take.
Led by Jeff Brooks, a fundraising consultant who
specializes in effective storytelling, this practical,
hands-on session will show attendees how to discover
their fundraising stories, and tell them with grace,
drama and effectiveness.
Key points to be covered in the webinar include:
• why donors give—and how you can give them
what they need,
• how to tell stories for asking,
• how to tell stories for thanking and reporting
back And
• writing tips for vivid and effective stories.
Registration fees for this event are $79.
For more information, visit https://bit.ly/2N7dau4.
Candid offers introduction
to grantseeking
Candid will host a webinar titled “Introduction to
Finding Grants” on Aug. 5 at 2:00 PM ET.
According to organizers, this webinar is especially
geared towards those who are new to the eld of
grantseeking. Attendees will discover what funders
are looking for in nonprots seeking grants, and how
to nd potential funders in this introductory course.
The webinar will cover the 10 most important things
that you need to know about nding grants, including:
• who funds nonprofits and what are their
motivations,
• what do funders really want to know about the
organizations they are interested in funding and
• how do you identify potential funders and make
the rst approach.
The webinar will be led by Catalina Spinel, program
manager at Candid’s New York Learning Center.
This event is free to the public.
For more information, visit https://bit.ly/2YcH3iO.
Webinar explores key qualities
of effective programs
Candid will host a webinar titled “Seven Design
Features Your Program Needs to Attract Funding”
on Aug. 20 at 2:00 PM ET.
As the organization explains, in the wake of the un-
precedented coronavirus pandemic, many nonprots
are seeking strategies to raise funds for their critical
missions and programs. Amid this chaotic fundraising
climate, developing new relationships with founda-
tions and pursuing funding opportunities for program
services can be especially challenging. This webinar
will explore seven key qualities of high-quality, im-
pactful grant programs and provide attendees with
the tools, strategies and insights needed to capture
the interest of funders and increase your chances of
funding success.
Upon completion of this webinar, attendees will
be able to:
• discover innovative strategies for designing
high-quality, impactful programs;
• discuss the key systems of inputs, activities and
outcomes that make up program models;
• identify the types of program strategies grant-
making agencies are looking to fund and
• apply best practices for strengthening the pro-
gram design section of a funding proposal.
Registration fees for this event are $25.
For more information, visit https://bit.
ly/3dg6ncf. ■
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