Study shows mixed bag on religious giving

DOIhttp://doi.org/10.1002/nba.30672
Date01 November 2019
Published date01 November 2019
wileyonlinelibrary.com/journal/nba © 2019 Wiley Periodicals, Inc., A Wiley Company All rights reserved
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Vol. 362 November 2019
Experts call for more skills-based volunteerism
in disaster philanthropy
Leading experts in the eld of corporate volun-
teerism are calling for companies to leverage the skills
and knowledge of their employees in the disaster
philanthropy arena, an area where most companies’
giving extends only to cash and product.
In a white paper recently published by Common
Impact, a national nonprot focused on connecting
corporate volunteers with nonprot partners, Dani-
elle Holly, the group’s CEO, argues that companies
should expand their focus from the immediate needs
of impacted communities to preparation and com-
munity resiliency.
“By helping communities become more resilient to
disaster events, companies and their employees can
have a much greater impact because their partners will
be better prepared to respond,” Holly told Nonprot
Business Advisor.
“Ultimately, there will be less need for nancial
resources in the immediate aftermath, because
Also in this issue
Conferences and Events: 2019 Conference for
Community Arts Education; the Grant Professionals
Association Annual Conference; the ARNOVA 2019
Annual Conference .............................4
Industry News: Latest data show plunge in donations
compared to 2018 ..............................5
PayPal sees big uptick in donations while broader
sector softens .................................6
Nonprot Research: Decade-long research project
boils down key traits of millennial donors ...........7
Poll shows disconnect between afuent donors and
their children ..................................7
Resources: Candid webinar explores KPIs;
Charityhowto.com webinar offers donor retention
strategies; Webinar outlines core competencies of
nonprot leaders ...............................9
Employment Law: Legal cases that impact nonprots . 10
News: Briefs from around the sector .............. 12
Study shows mixed
bag on religious giving
The well-documented decline in the number of
Americans afliated with any particular religion is
not impacting giving to religious institutions quite
as expected, according to new research from the
Lake Institute on Faith & Giving at the Indiana
University Lilly Family School of Philanthropy.
While it’s true that fewer Americans overall are
claiming a religious afliation and the percentage
of individuals who are members of a congregation
is declining, these changes are not necessarily evenly
distributed. Instead, some areas are seeing growth in
membership and/or donations while others decline.
According to the new study:
More than half of all congregations report
growth in either the number of regularly participat-
ing adults or money received via donations from
parishioners.
Congregations experiencing the highest per-
centages of growth include those located on the
West Coast, younger congregations formed in the
past two decades and larger congregations.
Among religious traditions, Catholic con-
gregations face the greatest challenges, with over
half of all parishes declining in size and donation
revenue over the past three years.
Half of mainline Protestant congregations
declined in size, while only 38% indicated a decline
in donation revenue.
Just over half of black Protestant congrega-
tions reported growth in both size and donation
revenue.
Evangelical congregations reported the high-
est percentage of congregations remaining the
same in size.
For more information, the study can be accessed
in full at https://bit.ly/2mdfKoJ.
(See VOLUNTEERISM on page 2)

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