Small businesses are big to Sutton Bank.

• Position: ABAMN 2007 Financial Marketing Awards: Customer Acquisition Marketing, Runner-Up, Asset Size Under $500 Million - Brief article

Institution: Sutton Bank, Attica, Ohio

The goal of the campaign was to remind small-business owners that "small businesses are big" at Sutton Bank. The bank emphasizes personal relationships with small-business owners. For the campaign, the bank had each of its commercial lenders photographed...