Seeing What Others Don't, and Improving Honesty

Published date01 November 2014
Date01 November 2014
AuthorDavid M. Cannon,Stephen R. Goldberg
DOIhttp://doi.org/10.1002/jcaf.22007
65
© 2014 Wiley Periodicals, Inc.
Published online in Wiley Online Library (wileyonlinelibrary.com).
DOI 10.1002/jcaf.22007
Seeing What Others Don’t, and Improving
Honesty
David M. Cannon and Stephen R. Goldberg
BOOKS REVIEWED
Klein, Gary, 2013, Seeing What
Others Don’t: The Remarkable
Ways We Gain Insight (New
York, NY: Public Affairs)
Ariely, Dan, 2013, The (Hon-
est) Truth About Dishonesty:
How We Lie To Everyone—
Especially Ourselves (New York,
NY: HarperCollins)
In the first book selected
for review, Klein discusses the
process through which insights
are developed in an organiza-
tion. In the second book, Ariely
discusses how we lie to others as
well as to ourselves and provides
suggestions to improve honesty.
SEEING WHAT OTHERS DON’T
Insights into an organiza-
tion and its internal and external
environment are critical to prob-
lem solving, decision making,
and innovation throughout an
organization. In Seeing What
Others Don’t, research psy-
chologist Gary Klein thoroughly
examines the processes through
which insights are developed.
Based on his analysis of anec-
dotal accounts of insight and
published research, he identi-
fies the factors associated with
insight and models the paths
individuals take to resolve uncer-
tainty into insightful knowledge.
Klein utilizes a somewhat
trite but useful definition of
insight: “an unexpected shift to a
better story … about how things
work.” Stories are a constant
theme throughout the book,
which is essentially a discussion
of numerous examples that illus-
trate the various mechanisms by
which insight is gained.
Seeing consists of 18 chap-
ters organized into three parts.
The 8 chapters of Part 1 use
stories to present several real-
life examples that illustrate the
diversity of how insights are
derived and the value of insights
in dealing with a wide range of
situations and problems. The
author analyzes numerous nar-
ratives, attempting to identify
common factors that gave rise
to insights. Finding no common
factors in the stories, Klein was
able to classify the mechanisms
that led to insights into four
categories: connections, coinci-
dences and curiosities, contra-
dictions, and creative despera-
tion.
In the connection category,
insights were developed by find-
ing relations in the available
data. The coincidences and curi-
osities category reflect situations
where one or more data points
was sufficiently unusual as to
cause the story’s subject to look
for and develop a “better story”
in which the data point would
not be unusual. The contradic-
tions category reflects situations
where inconsistencies in the
available data are eliminated
with a “better story.” Finally,
the creative desperation category
includes those insights obtained
from trying a “crazy idea” out
of desperation when nothing
else worked. Part 1 ends with
the author’s presentation of his
Triple Path Model of insight
formation, where an insight is
triggered by a contradiction, the
making of connections, or cre-
ative desperation.
Part 2 of the book should be
of interest in an organizational

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