Resources

• Date: 01 January 2018
• DOI: http://doi.org/10.1002/nba.30405
• Published date: 01 January 2018

JANUARY 2018

9

NONPROFIT BUSINESS ADVISOR

© 2018 Wiley Periodicals, Inc., A Wiley Company • All rights reserved

DOI: 10.1002/nba

Resources

Charityhowto.com webinar

focuses on event sponsorships

The nonprot resources site Charityhowto.com will

host a webinar titled “How to Sell Event Sponsor-

ships—A Step By Step Guide” Jan. 10 and Jan. 17,

2018, at 1:00 p.m. EST and 3:00 p.m. EST, respectively.

According to organizers, selling event sponsor-

ships is hard for most nonprots because they haven’t

learned to nd them the right way. Sponsorship is

sales, not philanthropy, they say, and you have to

know how and what to sell.

In this webinar, Joe Waters, a nationally recognized

expert on sponsorship and building win-win partner-

ships with businesses, will share tips and tactics for sell-

ing event sponsorships, giving insight into solving even

the most difcult corporate sponsorship challenges.

Participants will learn:

• How to nd their rst or next sponsor.

• What sponsors want and look for.

• How to organize their sponsorship materials.

• How to structure sponsorship levels and pricing.

• How to deliver a sponsorship pitch that seals

the deal.

Registration fees for this event are $87.

For more information, visit http://bit.ly/2B9hNM4.

Webinar explores fundraising,

workplace culture

The Foundation Center will host a webinar titled

“The Surprising Connection Between Fundraising and

Workplace Culture” Jan. 11, 2018, at 2:00 p.m. EST.

According to organizations, workplace culture is

at the heart of all organizational capacity building,

and nonprots and foundations are no exception to

this rule. In this webinar, Jamie Notter—founding

partner at WorkXO Solutions, a culture management

rm—will share his current research and practice on

nonprot workplace culture and share concrete tips

for working on the key building blocks necessary for

creating a real “culture of fundraising” inside your

organization.

Participants will learn to:

• Align culture with fundraising and strategic

success drivers.

• Dene workplace culture at a behavioral level.

• Take action on culture data and turn it into

practical implementation for culture change and

sustainability.

Registration fees for this event are $49.

For more information, visit http://bit.ly/2zzs9ZA.

Foundation Center shares tips

on fund development

The Foundation Center will host a webinar titled

“Fund Development: 10 Tips to Consider” on Jan.

23, 2018, at 9:00 a.m. EST.

Part of the center’s Leadership Conversations Series,

this webinar will be led by Allison Motz, president

and owner of Ascend Advisors.According to organiz-

ers, fund development in the nonprot sector can be

challenging, but not if you can focus your strategies

on telling a successful story and making people feel

connected to your organization.

With that in mind, Motz will share tips about grant

development, fund development events versus friend-

development events and funding strategy basics.

Registration fees for this event are $35.

For more information, visithttp://bit.ly/2jjiWtr.

Upcoming book tackles latest

accounting standards

A new book to be published by Wiley in May 2018

aims to help charities and other not-for-prot groups

understand the ins and outs of the latest accounting

principles. Authored by Richard F. Larkin and Marie

DiTommaso, Wiley Not-for-Prot GAAP 2018: In-

terpretation and Application of Generally Accepted

Accounting Principles, 2nd Edition, is billed as an es-

sential accounting resource for not-for-prot organi-

zations, providing quick access to the most up-to-date

standards and practical tools for implementation.

The book covers Financial Accounting Standards

Board Accounting Standards Codication, which

includes the standards originally issued in the State-

ments, Interpretations and Technical Bulletins; Ac-

counting Principles Board Opinions; Accounting

Research Bulletins; the American Institute of Certied

Public Accountants Statements of Position; and FASB

Emerging Issues Task Force statements relevant to the

not-for-prot organization.

To pre-order the book online, visit http://bit.

ly/2C3qZ5T. ■