Proposed postal rate structure could lead to big jump in nonprofit mailing costs

Date01 February 2018
DOIhttp://doi.org/10.1002/nba.30410
Published date01 February 2018
FEBRUARY 2018 NONPROFIT BUSINESS ADVISOR
3
© 2018 Wiley Periodicals, Inc., A Wiley Company All rights reserved
DOI: 10.1002/nba
resources goes into selecting recipient organizations
that are on the up-and-up.
“It’s just too hard to have every possible nonprot
sufciently vetted,” she said.
The same issue crops up with matching gift pro-
grams, McDanels said. According to the survey,
about 40 percent of companies offer matching gifts,
but the inherent limits to such programs—namely,
determining who is included on the list of charities
eligible to receive matches—can make them less at-
tractive for workers who have specic organizations
they would like to donate to.
Eventually, these trends will result in nonprots
seeing fewer donations from some long-established
programs that are losing favor among American
workers.
For more information
Maryann Fiala is the communications and marketing
director at the Association of Corporate Contributions
Professionals. Caitlin McDanels is the ACCP’s marketing
technology and communications manager. The mission
of the ACCP is to empower corporate citizenship leaders
to improve the world and strengthen their companies. For
more information, contact Fiala at maryann@accprof.
org or McDanels at caitlin@accprof.org.
Proposed postal rate structure could lead to big jump in nonprot
mailing costs
The Postal Regulatory Commission has an-
nounced a proposal that would revise the Post
Ofce’s current pricing system so that it meets the
regulatory requirements of a law passed in 2006 that
aims to get the agency’s scal house in order. For
nonprots—and anyone else that regularly sends
large amounts of mail—the proposed changes could
mean steep price increases and, potentially, a mass
exodus from the government’s postal service.
As laid out in a 200-page proposal, the PRC
is calling for across-the-board rate increases of 2
percent above the Consumer Price Index, a com-
mon gauge of ination. There would also be an ad-
ditional 1 percent fee imposed, based upon certain
performance benchmarks, and another 2 percent
fee for products that are not fully covering their
attributable costs—the most likely of which are
periodicals and marketing mail ats.
Taken together, the proposed fee structure could
result in mailing costs rising 30 percent to 40 percent
over the next ve years.
According to the Alliance of Nonprot Mailers,
which is tracking the proposal closely, a price jump
that big would lead many charities to consider other
options for delivering their brochures, solicitations
and other communications to current and potential
donors.
“In a world where most business and nonprot
costs and revenues are limited to less than the Con-
sumer Price Index, the concept that they will stay in
the U.S. Mail with these kinds of increases, to any
degree close to current volumes, is a non-starter,” the
group wrote in an analysis of the proposal posted
on its website.
The alliance also noted that there seems to be little
support for the proposal, even from the PRC itself.
When the plan was announced, only PRC Chairman
Robert Taub was present. The remaining members
all issued press statements indicating hope that al-
ternatives might be put forth from impacted postal
services users during the public comment period.
And, the alliance said, legal challenges are likely
in any case.
“Finally, everyone involved seems to agree that
one or more parties is likely to appeal any PRC de-
cision in federal court. So, the process of deciding
the future pricing regulation of USPS is likely to
stretch on and on,” the alliance said.
For more information, visit http://www.
nonprotmailers.org.
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