Former Comedy Writer and Brains Behind the 'Flic Your Bic' Campaign Joins 1-800 Flowers Board.

• Author: Wenger, Barbara
• Position: DIRECTORS & BOARDS' DIRECTOR ROSTER

Adam Hanft, an advertising entrepreneur who used to write television comedy for producer Garry Marshall, appointed to 1-800 Flowers Board.

Hanft, the founder and CEO of Hanft Projects LLC, a strategic consultancy that provides marketing and branding services, is known for writing the "Flick Your Bic" advertising campaign named one the 50 best campaigns of all time by Entertainment Weekly.

He writes broadly about business and consumer subjects for numerous publications and is the co-author of Dictionary of the Future, the uncannily accurate book that predicted the advent of Tesla, athleisure fashion, combat drones, crowd-sourced new products and more. He is a columnist and blogger for Huffington Post, Fast Company, Salon, Wired, Mashable, and Slate.

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