Financial contracts as coordination device

DOIhttp://doi.org/10.1111/jems.12340
Published date01 April 2020
AuthorChloé Le Coq,Sebastian Schwenen
Date01 April 2020
© 2020 The Authors. Journal of Economics & Management Strategy published by Wiley Periodicals, Inc.
J Econ Manage Strat. 2020;29:241259. wileyonlinelibrary.com/journal/jems
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241
Received: 11 February 2019
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Revised: 11 October 2019
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Accepted: 23 December 2019
DOI: 10.1111/jems.12340
ORIGINAL ARTICLE
Financial contracts as coordination device
Chloé Le Coq
1,2
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Sebastian Schwenen
3,4,5
1
University of Paris II PanthéonAssas
(CRED), Paris, France
2
Stockholm School of Economics (SITE),
Stockholm, Sweden
3
School of Management, Technical
University of Munich, Munich, Germany
4
German Institute for Economic Research
DIW Berlin, Berlin, Germany
5
Mannheim Institute for Sustainable
Energy Studies (MISES), Mannheim,
Germany
Correspondence
Sebastian Schwenen, School of
Management, Technical University of
Munich, Munich, Germany.
Email: sebastian.schwenen@tum.de
Funding information
Energiforsk research program EFORIS;
Marianne and Marcus Wallenberg
foundation
Abstract
We study the use of financial contracts as bidcoordinating device in multiunit
uniform price auctions. Coordination is required whenever firms face a
volunteer's dilemma in pricing strategies: one firm (the volunteer") is needed
to increase the market clearing price. Volunteering, however, is costly, as
inframarginal suppliers sell their entire capacity whereas the volunteer only
sells residual demand. We identify conditions under which signing financial
contracts solves this dilemma. We test our framework exploiting data on
contract positions by large producers in the New York power market. Using a
Monte Carlo simulation, we show that the contracting strategy is payoff
dominant and provide estimates of the benefits of such strategy.
KEYWORDS
auctions, coordination, electricity, forward markets, volunteer's dilemma
JEL CLASSIFICATION
D21; D44; L41; L94
1
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INTRODUCTION
A variety of goods and services are traded in multiunit auctions. Classic examples include auctions for government
bonds (Hortaçsu, Kastl, & Zhang, 2018), spectrum rights (Cramton & Ockenfels, 2017), electricity (Fabra, von der Fehr,
& Harbord, 2006), emission allowances (Lopomo, Marx, McAdams, & Murray, 2011), or gas pipeline capacity (Newbery,
2002). The majority of multiunit auctions clear at a uniform price, which facilitates market entry (Ausubel, Cramton,
Pycia, Rostek, & Weretka, 2014). Depending on the market architecture, bidders may also take financial positions on
forward markets before participating in the auction.
The theoretical literature on strategic forward trading shows that forward contracts affect spot market prices, either
by enhancing or softening spot market competition (e.g., Allaz & Vila, 1993; Mahenc & Salanié, 2004). An example that
seems to contradict the extant findings, however, was observed in the New York power market, which operates as a
multiunit uniform price auction. Whereas two major producers signed forward contracts in 2006, the market price
stayed equal to the regulatory price cap before and after the contract start date. Both the U.S. Federal Energy Regulatory
Commission (FERC) and the Department of Justice (DOJ) investigated whether the contractual agreements constituted
market manipulation. Their findings differed significantly. FERC (2008) argued against market manipulation and
concluded that the contracts were instruments to hedge price risk. DOJ (2010), following Cramton (2007), found that
the contracts helped firms to avoid competitive bidding strategies.
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This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided
the original work is properly cited.
Drawing from this case, we present a new theoretical framework to examine how forward contracts allow firms to
coordinate on one of multiple equilibria in the spot market. Previous findings on the strategic use of forward contracts
illustrate how firms use contracts to gain additional market share, leading to lower spot prices (Allaz & Vila, 1993) or
how firms use contracts to increase spot prices (Mahenc & Salanié, 2004). We thus offer a new rationale for signing
forward contracts, which is to avoid miscoordination in pricing strategies. We also contribute with an empirical
investigation of this rationale. So far, the extent empirical literature on strategic forward contracts has shown price
reducing effects of forward contracts (e.g., Wolak, 2003) and strategic price premia on forward markets (Ito & Reguant,
2016). To our knowledge, empirical findings on price coordination through forward contracts have not been
documented so far. We apply and test our model using rarely observed data on firms' financial positions from the case
investigated by FERC and DOJ. Simulating market outcomes with and without contracts, we show that forward
positions rule out competing (off)equilibrium outcomes and allow firms to coordinate on their pricing strategies.
For our theoretical analysis, we model a standard multiunit uniform price auction. The literature on multiunit
auctions considers continuous bid functions (e.g., Hortacsu & Puller, 2008; Klemperer & Meyer, 1989; Wilson, 1979) and
discrete bids (e.g., Fabra et al., 2006; Kastl, 2006, 2012). Moreover, Kastl (2012) finds that as the number of steps increases,
equilibrium conditions for discrete and continuous supply functions converge. In line with previous auction literature
applied to electricity markets (e.g., Fabra et al., 2006; Reguant, 2014; Schwenen, 2015), we however focus on discrete bids as
they well resemble the market environment that we study. Specifically, we model two large firms and a competitive fringe.
Before auction clearing, the two large firms can sign forward contracts with a financial intermediary. If neither firm's
capacity is sufficient to satisfy full demand, all pricing equilibria are characterized by one pivotal firm that clears the
auction.This pricesetting firm can charge a supracompetitive price due to its market power visávis residual demand. Yet,
the firm compromises on selling parts of its capacity, similarly to how a standard monopoly firm would. Due to the
institutional setup in the New York power market, we model a game of complete information.
1
As Le Coq, Orzen, and Schwenen (2017) point out, firms in such a game face a coordination problem akin to the
volunteer's dilemma (Diekmann, 1985; Goeree, Holt, & Smith, 2017): one firm (the volunteer)isneededtoincrease
the market clearing price.
2
Volunteering, however, is costly, as inframarginal suppliers sell their entire capacity whereas
the volunteer only supplies residual demand. Our model illustrates conditions under which signing financial contracts
solves this dilemma. More precisely, we show that signing opposite forward contracts increases both firms' profits when
firms face the volunteer's dilemma. The contracts work as follows. The volunteering firm holds a long position, while the
nonvolunteering firm holds a corresponding short position. By holding a long position, the volunteer obtains the high
clearing price not only forits spot sales, but also for its financially contracted quantity. The other (freeriding)firm,while
losing money via the contract, benefits as it sells full capacity with certainty, knowing that its rival volunteers.
We test our theoretical predictions by analyzing pricing strategies and contract choices in the New York power
market. Focusing on this market offers several advantages. First, the fundamentals of this market, for example, on
marginal costs, are in line with the characteristics of our model. Furthermore, the market was highly concentrated
during our period of observation, which corresponds to our model with dominant and fringe firms. Moreover, our
setting allows for exploiting detailed data on demand curves and firm capacities. Finally, given that the contracts at
stake were publicly investigated, we can make use of detailed information on underlying contract positions.
For our empirical analysis, we conduct a Monte Carlo simulation of market outcomes with and without observed
contracts. We first show that, without contracts, the two largest firms would face a volunteer's dilemma: There exist two
types of equilibria, in each of which one firm volunteers. Second, in line with our predictions, we find that the contract
positions ruled out one of the two types of competing equilibria of the volunteering game. Third, we show that firms'
contracting strategies were weakly payoff dominant, even at constant clearing prices before and after the contract start
date. Our empirical investigation further illustrates that profits obtained via the forward market were just sufficient to
achieve commitment and to reward the pricesetting firm for its volunteering role.
Our paper is closely related to the literature on strategic interaction in forward and spot markets as pioneered by
Allaz and Vila (1993). Starting from an oligopoly equilibrium on the spot market, they prove a competitionenhancing
effect of forward markets. However, whether contracting triggers aggressive pricing behavior depends crucially on
the institutional and structural market features, for example, on whether market participants interact repeatedly
1
Demand, firm capacities, and also bids submitted to the auction are published expost and hence firms can infer and learn about their competitors' forward and spot sales. We also assume that
contract positions of the dominant firms are common knowledge. This is in line with our empirical case, where the financial intermediary publicly searched for counterparties for the contract and later
was accused of coordinating financial flows, having to pay 4.8 USD million in disgorgement (DOJ, 2012).
2
Alternatively, the volunteer's dilemma can be interpreted as an Nperson battle of the sexes.
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LE COQ AND SCHWENEN

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