Earnings Announcements and Systematic Risk

Date01 February 2016
Published date01 February 2016
AuthorPAVEL SAVOR,MUNGO WILSON
DOIhttp://doi.org/10.1111/jofi.12361
THE JOURNAL OF FINANCE VOL. LXXI, NO. 1 FEBRUARY 2016
Earnings Announcements and Systematic Risk
PAVEL SAVOR and MUNGO WILSON
ABSTRACT
Firms scheduled to report earnings earn an annualized abnormal return of 9.9%.
We propose a risk-based explanation for this phenomenon, whereby investors use
announcements to revise their expectations for nonannouncing firms, but can only
do so imperfectly. Consequently, the covariance between firm-specific and market
cash flow news spikes around announcements, making announcers especially risky.
Consistent with our hypothesis, announcer returns forecast aggregate earnings. The
announcement premium is persistent across stocks, and early (late) announcers earn
higher (lower) returns. Nonannouncers’ response to announcements is consistent with
our model, both over time and across firms. Finally, exposure to announcement risk
is priced.
FIRMS ON AVERAGE EXPERIENCE stock price increases during periods when they
are scheduled to report earnings. This earnings announcement premium was
first discovered by Beaver (1968) and has subsequently been documented by
Chari, Jagannathan, and Ofer (1988), Ball and Kothari (1991), Cohen et al.
(2007), and Frazzini and Lamont (2007). Kalay and Loewenstein (1985) obtain
the same finding for firms announcing dividends. None of these papers find
that the high excess returns around announcement days can be explained in
the conventional manner by increases in systematic risk.
In this paper, we propose and test a risk-based explanation for the announce-
ment premium that combines two ideas. First, earnings reports provide valu-
able information about the prospects of not only the issuing firms but also their
peers and more generally the entire economy. However, investors face a signal
extraction problem: they only observe total firm earnings and hence must infer
the news relevant to expected aggregate cash flows, the common component of
Pavel Savor is at the Fox School of Business at Temple University. Mungo Wilson is at the
Said Business School and the Oxford-Man Institute at Oxford University. We thank Cam Harvey
(the Editor), an anonymous Associate Editor, two anonymous referees, John Campbell, Robert
de Courcy-Hughes, ˇ
Luboˇ
sP
´
astor, Stephanie Sikes, Rob Stambaugh, Laura Starks, Amir Yaron,
and seminar participants at Acadian Asset Management, AHL, American Finance Association
annual meeting, Arrowstreet Capital, Auckland Finance Meeting, Bristol University, Carnegie
Mellon University (Tepper), the European Summer Symposium in Financial Markets, Georgia
Institute of Technology(Scheller), Kepos Capital, NBER Summer Institute Asset Pricing Workshop,
Quantitative Management Associates, PDT Partners, SAC Capital Advisors, UCLA (Anderson),
the University of North Carolina (Kenan-Flagler), and the University of Pennsylvania (Wharton)
for valuable comments. The authors gratefully acknowledge financial support from the George
Weiss Center for International Financial Research at the Wharton School.
DOI: 10.1111/jofi.12361
83
84 The Journal of Finance R
an announcing firm’s earnings news.1This spillover from the cash flow news
of an individual announcer to the wider market creates a high conditional
covariance between firm- and market-level cash flow news, generating a high
risk premium for the announcing firm. Although nonannouncing stocks also re-
spond to the news in announcements, they should respond less, since investors
learn less about these firms.
Second, realized firm-level returns contain a component unrelated to ex-
pected future cash flows, namely, discount rate news (Campbell and Shiller
(1988)). If discount rate news is more highly correlated across firms (Cohen,
Polk, and Vuolteenaho (2003)), market betas will mainly reflect covariance be-
tween firm- and market-level discount rate news (Campbell and Mei (1993)). In
consequence, an announcing firm can have higher fundamental risk than the
market, even after controlling for its market beta.2In other words, although
a firm’s market beta may rise on the day it announces earnings, the increase
in its expected return will be larger than can be explained by its higher beta
alone. This means that we expect a positive announcement return even if the
actual earnings surprise is zero.3
Under our hypothesis, the market return will be a poorer predictor of future
aggregate earnings than the returns of announcing firms. Moreover, nonan-
nouncing firms, and the market in general, will respond more to announce-
ments offering more informative signals about aggregate earnings, such as
those by firms announcing early in a given period, when less is known about
aggregate earnings. The response to the announcement portfolio return should
be stronger when more firms are announcing, since this provides a more precise
signal of aggregate cash flow news. The sensitivity of nonannouncing firms to
announcements will also increase with the time that has elapsed since their
own last announcement. Finally, exposure to announcement risk, which in our
model is a proxy for aggregate cash flow risk, should command a risk premium.
We start our empirical analysis by establishing that the earnings announce-
ment premium is a significant and robust phenomenon. A portfolio strategy
that buys all firms expected to report their earnings in a given week and sells
short all the nonannouncing firms earns an annualized abnormal return of
9.9%. The premium is remarkably consistent across periods, is not restricted
to small stocks, and does not depend on the choice of a particular asset pricing
model. The weekly Sharpe ratio for the value-weighted (equal-weighted) long-
short earnings announcement portfolio is 0.112 (0.055), compared to 0.049 for
the market, 0.076 for the value factor, and 0.072 for the momentum factor. The
announcement portfolio has positively skewed returns and exhibits positive
coskewness, which means that the high announcement premium is not due to
negative skewness (assuming investors are averse to negative skewness as in
1Patton and Verardo (2012) evaluate this idea in the context of firms’ stock market betas.
2If realized returns were only affected by cash flow news, announcing firm and market returns
would be perfectly correlated, so that announcers’ high returns would be fully explained by their
market betas.
3This prediction is shared by models based on the resolution of uncertainty in the sense of
Knight (1921).
Earnings Announcements and Systematic Risk 85
Harvey and Siddique (2000)). Furthermore, our announcement premium based
on expected announcement dates likely understates the true premium, since
any algorithm for forecasting announcement dates misses many announce-
ments.
The announcement risk premium is quite persistent across stocks: those
with high (low) historical announcement returns continue earning high (low)
returns on future announcement dates.4This effect exists for horizons as long
as 20 years, and is distinct from the earnings momentum first documented by
Bernard and Thomas (1990) and recently explored by Brandt et al. (2008), as
it holds when we exclude announcement returns over the previous year. When
we sort weekly announcers into portfolios based on average announcement
returns over the previous 10 years, those in the lowest quintile enjoy excess
returns of 0.07%. As we move to the highest quintile, the excess returns grow
monotonically to 0.44%. The abnormal return of the corresponding long-short
portfolio (highest minus lowest) is 0.37% (t-statistic =6.06), or about 19.2%
on an annual basis. This evidence is consistent with our intuition. Different
firms have different exposure to earnings announcement risk, and it is likely
that this characteristic does not change frequently. If announcement returns
do indeed represent compensation for this risk, then we would expect them to
be persistently different across stocks, which is exactly what we document.
Another proxy for a firm’s exposure to announcement risk is the timing of its
earnings announcement. For a given period in which all firms report earnings,
such as a calendar quarter, investors should learn more from firms announcing
early in the period than from those announcing late, making the former riskier
and thus resulting in higher expected announcement returns (we confirm this
intuition formally in our model). To test this hypothesis, we examine whether
the amount of time between the start of a quarter and the expected announce-
ment date is related to abnormal announcement returns. The findings confirm
our hypothesis: early announcers enjoy higher (0.16%, with a t-statistic of 2.29)
abnormal returns and late announcers earn lower (0.23%, with a t-statistic
of 3.83) abnormal returns than “regular” announcers.
We next explore which factors influence the relation between the market
return (or the returns of just nonannouncing firms) and announcement re-
turns. We find that the market responds more strongly to early announcers,
which is consistent with the intuition that early announcers provide more new
information as well as with our result that such announcers enjoy higher an-
nouncement returns.5We also show that the covariance between the market
returns and the earnings announcement portfolio return is much higher when
more firms are reporting in a given week (controlling for diversification effects),
presumably because more announcements provide a stronger signal about the
common component of earnings. Finally, we find that the nonannouncing firms
that have reported their earnings a long time ago respond more strongly to
4Frazzini and Lamont (2007) obtain a similar result for monthly announcement portfolios.
5Patton and Verardo (2012) document a similar result, where individual firms’ stock market
betas increase more for early announcers.

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