Does Size Really Matter? Organizational Size and Innovations in Nonprofit Organizations

AuthorKristina Jaskyte
Published date01 December 2013
Date01 December 2013
DOIhttp://doi.org/10.1002/nml.21087
Does Size Really Matter?
Organizational Size and Innovations in
Nonprofit Organizations
Kristina Jaskyte
University of Georgia
The purpose of this study was to investigate the relationship
between size and innovation in a sample of nonprofit organiza-
tions. The author employed a number of size estimates (person-
nel and financial) and assessed different types of innovations
(administrative and technological). Additionally, since the fail-
ure to take into consideration important contextual variables
has been attributed to producing misleading conclusions about
the relationship between size and innovation, the author con-
trolled for those variables (formalization, centralization, spe-
cialization, leadership, board size, and organization’s age)
when assessing this relationship. The results of hierarchical
multiple regressions showed that although the personnel size
estimates were important predictors by themselves, their sig-
nificance disappeared when contextual variables were intro-
duced. Board size and organization age were significant
predictors of administrative innovations. Board size was the
only significant predictor of technological innovations, as well
as of a total number of innovations.
Keywords: innovation, nonprofit
NONPROFIT SCHOLARS AND PRACTITIONERS have recognized that
in order to succeed in the current economic and social en-
vironment, organizations should seek to implement inno-
vative solutions in the service provision and the organizational
management areas (Jaskyte 2009). A recent increase in the number
of articles and books on the topics of innovation and creativity
demonstrates the importance and relevance of this topic to the
nonprofit sector. In their efforts to understand factors that contrib-
ute to the organization’s ability to innovate, nonprofit scholars have
Correspondence to: Kristina Jaskyte, University of Georgia, School of Social Work,
Tucker Hall SSW, Athens, GA 30602–7016. E-mail: kjaskyte@uga.edu
NONPROFIT MANAGEMENT & LEADERSHIP, vol. 24, no. 2, Winter 2013 © 2013 Wiley Periodicals, Inc 229
Published online in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/nml.21087
230 JASKYTE
Nonprofit Management & Leadership DOI: 10.1002/nml
assessed structural and human factors (Jaskyte and Dressler 2005;
Shin and McClomb 1998) and sought to develop models of inno-
vation specific to nonprofit organizations (Jaskyte 2009).
One of the variables that has received much attention in innova-
tion literature is organizational size. Most of that research, however,
was done in the business sector (Lee and Xia 2006). Little attention
has been paid to the influence of organizational size in studies of
nonprofit organizations (Bonfanti n.d.; Cornforth and Simpson
2002). Additionally, although numerous theoretical arguments sug-
gest a positive relationship between the two variables, the empirical
evidence is inconclusive (Lee and Xia 2006). Researchers found a
positive, a negative, or no relationship (Damanpour and Schneider
2006; Jaskyte and Kisieliene 2006; Sharma 2005). Thus far, empiri-
cal research has offered no unambiguous explanation of this rela-
tionship. The inconsistency in the results can be attributed to a
number of theoretical and methodological factors (Damanpour
1992; Lee and Xia 2006). Theoretical development of the concept of
organizational size is scarce. Another factor is operationalization
of organizational size and innovation (Camisón-Zornoza, Lapiedra-
Alcamí, Segarra-Ciprés, and Boronat-Navarro 2004). Researchers
employed varied estimates of organizational size that captured differ-
ent dimensions of it. Some studies used personnel-based estimates,
such as number of full-time and part-time employees, some used
non-personnel-based estimates, such as physical capacity (for exam-
ple, the number of hospital beds), financial resources (wealth of an
organization and net assets), measures concerning input (for exam-
ple, number of clients being served), and measures of output (level
of success of an organization over a given period of time) (Camisón-
Zornoza et al. 2004). A number of authors suggested that those esti-
mates capture different aspects of size, and therefore it is important
to consider what measures of size would be the most appropriate for
different types of organizations and under different circumstances
(Kimberly 1976). For example, a personnel measure may be most
appropriate for labor-intensive organizations, such as nonprofits.
Additionally, innovation researchers focused primarily on the
overall organizational innovativeness. Distinguishing between types
of innovations is important because they are initiated in different
parts of organizations and because they follow different processes of
adoption (Damanpour 1996). Some evidence shows that the
strength of the size–innovation adoption relationship does in fact
differ for different types of innovations (technological or product
and process) (Lee and Xia 2006).
The purpose of this study was to investigate the relationship
between size and innovation in a sample of nonprofit organizations.
In order to address some of the issues plaguing innovation and size
research, the author employed a number of size estimates (personnel
and financial) and assessed different types of innovations (adminis-
trative and technological). Additionally, because failure to take into
The purpose of
this study was to
investigate the
relationship
between size and
innovation in a
sample of
nonprofit
organizations.

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