Developing Entrepreneurial Resilience in the UK Tourism Sector

DOIhttp://doi.org/10.1002/jsc.2063
Published date01 May 2016
AuthorJames M. Crick,Dave Crick
Date01 May 2016
RESEARCH ARTICLE
Strat. Change 25: 315–325 (2016)
Published online in Wiley Online Library
(wileyonlinelibrary.com) DOI: 10.1002/jsc.2063
Copyright © 2016 John Wiley & Sons, Ltd.
Strategic Change: Briengs in Entrepreneurial Finance
Strategic Change
DOI: 10.1002/jsc.2063
Developing Entrepreneurial Resilience in the UK
Tourism Sector1
James M. Crick
Loughborough University, UK
Dave Crick
University of Ottawa, Canada
Resilience toward social as well as business costs is important in decision‐making
for owners of lifestyle‐oriented rms.
e objective of this study is to demonstrate how entrepreneurial learning and
perceptions of risks/rewards can lead to resilience in a small, nancially con-
strained business; it is contextualized via a case study in the UK tourism sector.
One of the co‐owners had exhibited learning in trying to change the business
model in what would become a failed initial business venture with a previous
partner. In a second business venture (featured in this study with a new partner),
the prior entrepreneurial learning enabled risk/reward‐based decision‐making,
leading to a business model that supported a ‘lifestyle’; this balanced potential
social and business considerations. Despite being UK‐based, the study’s small‐rm
context is important due to its prevalence within particular economies, an issue
that has been widely reported for some time (Carson et al., 1995).
Some factors are specic to individual rms and/or entrepreneurs themselves;
consequently, single case studies serve a purpose in drawing out key points as long
as generalizations are not made (Dyer and Wilkins, 1991). Two key issues are
highlighted in this investigation. First, in support of earlier studies, undertaking
planning is recognized to be important as an ongoing process to increase resilience
to operating pressures (Ghobadian et al., 2008; Karlsson and Honig, 2009).
Second, further support is oered toward implementing resilience strategies to
minimize the risk of failure (Keasey and Watson, 1987; Everett and Watson, 1998;
Stokes and Blackburn, 2002; Shepherd et al., 2009).
e contribution of this study is to add an eectuation lens leading to decision‐
making in regard to developing resilience to social as well as business costs following
an entrepreneurial failure.
1 J.E.L classication codes: D22, L21, L25, L26.
Planning is important in lifestyle‐
oriented rms to maintain a work/
life balance.
Owners need to recognize their
limitations as part of learning and
seek advice if necessary.
Owners of lifestyle‐oriented rms
need to be resilient to social as
well as business issues when
operating a ‘lifestyle’ rm.

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