Creating a Course in Global Business Ethics: A Modest Proposal

Published date01 July 2011
Date01 July 2011
DOIhttp://doi.org/10.1111/j.1744-1722.2011.01090.x
AuthorLucien J. Dhooge
Creating a Course in Global Business
Ethics: A Modest Proposal
Lucien J. Dhooge
n
I. INTRODUCTION
The College of Management at the Georgia Institute of Technology has
placed more emphasis on the topic of business ethics in the past few years.
Business ethics has always been a required component of the legal envi-
ronment of business course whether taught at the undergraduate or grad-
uate levels. More recently, the college has introduced an undergraduate
course devoted exclusively to business ethics, although regrettably this
course remains an elective rather than a required part of the curriculum.
In the past two years, the college has also endorsed new ethics courses with
technology and global emphases. These courses are the undergraduate
progeny of well-established ethics courses in the college’s management of
technology and global business programs.
The topic of global business ethics is addressed in many different
contexts at the College of Management. At the undergraduate level, the
topic is covered in a full f‌ifteen-week course for three credit units. This
course is taught in a seminar fashion, given the smaller size of enrollment
compared to the required legal and ethical environment of business
course. The course has a longer pedigree in the college’s executive edu-
cation program.
1
However, unlike the undergraduate course, the execu-
tive education version is taught in four sessions spanning fourteen hours
and is delivered in one week. Furthermore, although the course is taught
r2011 The Author
Journal of Legal Studies Education r2011 Academy of Legal Studies in Business
207
Journal of Legal Studies Education
Volume 28, Issue 2, 207–248, Summer/Fall 2011
n
Sue and John Staton Professor of Law, College of Management, Georgia Institute of Tech-
nology.
1
The course has been a required component of the global executive education program for six
years. By comparison, the course has been offered at the undergraduatelevel on one occasion.
in a similar seminar and discussion format, the discussions are at a much
higher level, given the age and experience level of executive education
students. Another signif‌icant difference is the number of students. The
executive education version of the course is four to f‌ive times the size of the
undergraduate version of the course.
Regardless of the audience, format and class size, the under-
graduate and executive education versions of the course share some
similarities. Both courses focus on enhancing student awareness of
ethical considerations in the international marketplace. Both courses
emphasize the identif‌ication of parties affected by business decisions, the
recognition of ethical issues, and the application of multiple theories
of ethical analysis to such issues. Both courses also must provide basic
knowledge with respect to business ethics. There are no prerequisites to
the course at the undergraduate level, although most students have
completed the required legal environment of business course, which
includes a one-week overview of ethical considerations. These students
possess some classroom knowledge of ethics but little if any practical busi-
ness application of such concepts. By contrast, most students enrolled in
the executive education version of the course have not completed a course
in business ethics but possess considerable workplace experience with
ethical dilemmas.
This article discusses several aspects of creating a course in global
business ethics. Part II presents the rationale for the course. Part III
discusses the selection of course materials and pedagogical approaches.
Part IV focuses on the course content and materials. This part describes
each reading and case study, how each of these readings and studies
advance the course objectives, and questions presented by these materials
that may form the basis for class discussion.
II. RATIONALE FOR THE COURSE
There were three primary rationales for the creation of the global business
ethics course.
2
These rationales are brief‌ly described below.
2
These rationales are pedagogical in nature and separate and distinct from satisfying elective
requirements in the undergraduate degree program or successfully completing a required
course in the executive education program.
208 Vol. 28 / The Journal of Legal Studies Education
A. Ethics Is Relevant to International Business
Many students regardless of their level of experience view ethics from a
philosophical point of view. Despite its ancient origins and traditional place
in a liberal arts curriculum, ethics is not a purely philosophical topic. Nor is
it a static topic. Every generation of business leaders faces its own ethical
dilemmas. Many ethical issues remain the same, albeit with a modern spin.
For example, ethical inquiries in the area of workplace safety span issues
arising from unsafe factories at the dawn of the Industrial Age to sweat-
shops and exposure to harmful chemicals today. Ethical inquiries with
respect to fraud include practices in the 1920s that ultimately contributed
to the onset of the Great Depression and creation of the Securities and
Exchange Commission, insider trading in the 1980s as vividly depicted in
Oliver Stone’s Wall Street, failures associated with misleading accounting
practices and outright theft such as occurred at Enron, Tyco, WorldCom,
and a host of other companies that led to the adoption of the disclosure
requirements set forth in Sarbanes-Oxley Act, and the factors that con-
tributed to the f‌inancial meltdown in 2008. Another example is issues
arising from doing business with morally reprehensible regimes starting
with apartheid South Africa in 1948 to the Soviet Union after the invasion
of Afghanistan, Iran after the Islamic revolution in 1979, China after the
Tiananmen Square incident in 1989, Burma after its imprisonment of
Nobel laureate Ang San Suu Kyi, and Sudan as a result of its complicity in
the genocide in Darfur. Other ethical issues are relatively new or existing
issues with a new dimension. Examples include theft through f‌ile sharing
and electronic piracy and employee privacy concerns.
Ethical considerations take on an even greater importance in inter-
national business. Students are most likely familiar with distinctions be-
tween right and wrong behavior in a domestic context and may even be
familiar with ethical theories utilized to make such determinations. It is
quite likely, however, that they lack knowledge of such distinctions in other
cultures and countries or how such distinctions are reached. As succinctly
noted by Thomas Donaldson, moral clarity often blurs upon the crossing
of an international boundary.
3
The lack of shared attitudes and familiar
laws makes certainty elusive and requires ‘‘[e]ven the best-informed, best-
intentioned executives . . . [to] rethink their assumptions about business
3
Thomas Donaldson, Values in Tension: Ethics Away from Home, in THOMAS DONALDSON ET AL.,
ETHICAL ISSUES IN BUSINESS:APHILOSOPHICAL APPROACH 471 (7th ed. 2002).
2011 / Creating a Course in Global Business Ethics 209

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