Corporate Governance and Financial Peer Effects

DOIhttp://doi.org/10.1111/fima.12240
AuthorDouglas (DJ) Fairhurst,Yoonsoo Nam
Published date01 March 2020
Date01 March 2020
Corporate Governance and Financial
Peer Effects
Douglas (DJ) Fairhurst and Yoonsoo Nam
Growing evidencesuggests that managers select financial policies partially by mimicking policies
of peer firms. Wefind that these peer effects in capital structure choice areunique to f irms operating
under weak external corporate governance.Cross-sectional tests suggest that this finding is best
explained by a quiet life hypothesis in which managersmay be able to avoid the effort required to
optimize financial policies and the scrutiny of market participants. Leverage ratios of mimicking
firms display less sensitivity to a profitability shock. Finally, mimicking correlates to higher
financing costs and lower future profitability,especially if it results in high leverage.
I. Introduction
The financial policies of peer f irms play a significant role in the selection of a fir m’s own
financial policies. For instance, peer firms impact capital structure choice (Lear y and Roberts,
2014), dividend payment decisions (Grennan, 2018), and the choice a firm faces whether to split
its stock (Kaustia and Rantala, 2015). However, it is unclear whether peer firm influence on
financial policy choice is optimal from the perspective of shareholders. Firms may learn optimal
financial policies by observing the policies of more successful peer fir ms. However,f irms that are
unable to determine their own optimal financial policy may also lack the ability to infer optimal
policies by observing peers. In this case, mimicking peers may result in suboptimal financial
policies.
Yet, it is empirically challenging to determine the optimality of basing financial policies on peer
firms. In this study, we consider the impact of firms’ external corporate governance environments
on the propensity to mimic peer firms. Managers of f irms with strong corporate governance are
more likely to make decisions, including financial policy decisions, which are optimal from the
perspective of shareholders. If the use of peer firms’ financial policies in the selection of a f irm’s
own policies is value-increasing, weexpect the presence of these peer effects to be most apparent
in firms with strong corporate governance.
Alternatively, managers in poorly governed firms may make financial policy choices that are
detrimental to shareholders. For example, poorlygoverned f irms tend to havelower cash holdings
as managers spend the cash on self-serving projects (Harford, Mansi, and Maxwell, 2012).
Managers of firms operating under weak corporate governance may simply pursue “the quiet life”
(Bertrand and Mullainathan, 2003) in regard to setting financial policies. Specif ically, managers
may maximize their own utility by minimizing the cost or effort required to select financial
We thank Daniel Greene, Rajkamal Iyer (Editor), George Jiang, Jonathan Lee, Tanakorn Makaew, Matthew Serfling,
James Weston,David Whidbee, and an anonymous referee, as well as participants at the 2017 Financial Management
Association Annual Meeting for helpful comments. We are grateful to Robert Bird and John Knopf for sharing with us
their state-level data on the strength of the enforceabilityof non-competition agreements.
Douglas (DJ) Fairhurstis an Assistant Professor in the Department of Finance and Management Science at Washington
State University in Pullman, WA.Yoonsoo Nam is a Ph.D.student in the Department of Finance and Management Science
at WashingtonState University in Pullman, WA.
Financial Management Spring 2020 pages 235 – 263
236 Financial Management rSpring 2020
policies. However, shirking the responsibility to optimize financial policies raises scrutiny from
market participants. Scharfstein and Stein (1990) imply that it is potentially costly to financial
managers’ reputations to deviate from “the herd.” As such, peer mimicking may avoid both
the costs of optimizing policies and outside scrutiny. In this case, peer effects would be more
pronounced for firms operating under weak governance.
Weuse the empirical models of Leary and Roberts (2014) documenting peer influence in capital
structure choice to test these competing hypotheses. These models indicate that leverage changes
in peer firms resulting from the peers’ idiosyncratic stock returns impact f irms’ capital structure.
The use of idiosyncratic returns of peer firms ensures that the effect is driven by firm-specif ic
variations in the peers’ capital structure and not by omitted characteristics that impact industry-
level changes in capital structure. These models also provide a setting where the financial policy
decision (i.e., leverage) is faced by a broad cross-section of firms. As such, this approach allows
for tests of a large, pooled sample of firm years.
Using a broad sample of US firms from Compustat from 1965 to 2014, we find peer effects
similar to Leary and Roberts (2014).1We then split the sample of firms into those with a
weak/strong corporate governance environment to determine whether the use of peer effects
to determine capital structure policy varies based on the quality of corporate governance. We
first test this prediction using institutional ownership concentration as a proxy for corporate
governance. Institutional owners with high ownership concentrations have greater incentives to
monitor the firm (Hartzell and Starks, 2003). We find evidence of peer effects in capital structure
choice only for those firms with a low concentration of institutional ownership or, in other words,
weak corporate governance.
One potential concern with this finding is that institutional ownership concentration is an
endogenous measure of governance. To address this concern, we use the takeoverindex developed
in Cain, McKeon, and Solomon (2017) that measures the strength of the external takeover market
as a measure of governance. This measure has severaladvantages. The use of the external takeover
market as an important part of the corporate governance environment is consistent with numerous
other studies (Bertrand and Mullainathan, 1999, 2003; Gompers, Ishii, and Metrick, 2003). Also,
the takeover index allows for the inclusion of a long sample period and broad cross-section
of firms that ensures the results are not driven by unique macroeconomic environments or a
misrepresentative subsample of firms. Finally, and most importantly, the index is based on the
legal environment surrounding the firm, macroeconomic conditions, and an exogenous firm-
level characteristic. As such, this measure likely captures an exogenous dimension of corporate
governance.
Using this takeover index, we continue to find that peer effects are only evident in firms with
weak corporate governance. In addition to being robust to two separate measures of governance,
the finding that peer effects are driven by weakly governed firms holds regardless as to the
estimation procedure [ordinary least squares (OLS) or two-stage least squares (2SLS)]. In other
words, firms with poor corporate governance are more likely to follow idiosyncratic changes to
their peers’ capital structure when setting their own level of leverage.This evidence is consistent
with managers in weaklygoverned fir ms enjoyingthe quiet life by mimicking their peers’ f inancial
policies and implies that mimicking peers is not optimal from the perspective of shareholders.
We next look at a variety of cross-sectional tests to support the argument that this finding
is driven by managers seeking the quiet life in selecting financial policies when corporate
governance is weak. We first consider the variation in incentives for managers to maximize the
1Utility firms (standard industrial classification (SIC) codes 4900-4999), f inancial firms (SIC codes 6000-6999), and
quasi-public firms (SIC codes greater than or equal to 9000) are excluded.

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