Continuing Education Quiz.

The CE quiz in ABA Bank Marketing magazine provides up to 10 continuing education credits per year to Certified Financial Marketing Professional (CFMPs). Each quiz consists of 10 questions taken directly from the articles in each issue and have been preapproved by the ICB for 1.0 credit per quiz. You must correctly answer seven out of the 10 questions to receive the credit.

To take the quiz, please go to www.icbmembers.org, login, and click on "Continuing Education Quizzes (ABA Magazine)" located on the left-hand side of the page. Once you have completed the quiz, you will receive immediate notification of the results, which can be printed and saved for your records. Quiz credits are automatically uploaded to your record and will show under "My Continuing Education Credits" within 48 hours. If you have any questions, contact ICB's Continuing Education Manager at icb@aba.com.

Live Vs. Video Tellers

By Deb Stewart

1. A financial services institution that installed video teller technology at all 14 of its locations was able to reduce branch costs by:

   1. 10 percent.

   2. 20 percent.

   3. 30 percent.

   4. 40 percent.

2. First National Bank & Trust Co., Beloit, Wisc., concluded that the customer response to video tellers has been generally:

   1. Opposed.

   2. Mixed.

   3. Accepting.

   4. Undefined.

3. Banks installing video teller systems should be sure to:

   1. Provide a mix of live and video tellers.

   2. Educate customers about the service and the process.

   3. Use it only in new branches--not by retrofitting existing branches.

   4. Place the video tellers only at a centrally located concierge desk.

   Are You Ready for Disaster?

   By Matt Gerber

4. During a disaster, customers most need:

   1. Reassurance.

   2. Someone to talk to.

   3. Quick information.

   4. Disaster recovery guidance.

5. In addition to designating team members, a disaster recovery plan should also list necessary tasks for the recovery team to perform and:

   1. Deadlines.

   2. Individual responsibilities.

   3. Methods of communication.

   4. Supervisory hierarchy.

   Say Hello to the Millennial Generation

   By Gina Gleedom

6. The following are all characteristics of the millennial generation EXCEPT they:

   1. Think long-term.

   2. Are optimistic.

   3. Have traditional values.

   4. Love to spend money.

7. Among other things, millennials like brands with a(n):

   1. Rebellious streak.

   2. Social purpose.

   3. Complex message.

   4. Emphasis on individualism.

8. Millennials are less likely to respond to something they perceive as "advertising" than something they...