Conferences & Events

• Published date: 01 February 2017
• DOI: http://doi.org/10.1002/nba.30278
• Date: 01 February 2017

4

FEBRUARY 2017NONPROFIT BUSINESS ADVISOR

© 2017 Wiley Periodicals, Inc., A Wiley Company • All rights reserved

DOI: 10.1002/nba

Conferences & Events

Corps Network National Conference

The Corps Network will hold its 2017 National

Conference Feb. 12–15, 2017, in Washington, D.C.

According to organizers, this annual gathering

draws national, state and local leaders in the elds of

youth development, community service and the envi-

ronment. Attendees include approximately 200 direc-

tors and senior staff from Service and Conservation

Corps across the country; ofcials from federal agen-

cies; representatives from philanthropic foundations;

and friends and supporters of the Corps movement.

The theme for the 2017 National Conference is

“Moving Forward Together: Promoting Racial, En-

vironmental & Community Equity.” Attendees will

discuss the ways in which their organizations and the

young people they serve address racial, environmental

and community inequities on a day-to-day basis. They

will also reect on their own biases, knowledge decits

and shortcomings regarding these topics. By talking

about these issues and sharing their experiences, they

hope to begin to heal, nd solutions and move forward

together.

Attendance fees for this event range up to $800.

For more information, visit http://www.corps

network.org/national-conference.

2017 IMPACT Conference

The 2017 IMPACT Conference will be held Feb.

16–19, 2017, in St. Louis, Missouri.

The mission of the IMPACT Conference is to

connect, educate and mobilize attendees to strength-

en their communities through service, action and

advocacy.

IMPACT is billed as the largest annual conference

focused on the civic engagement of college students in

community service, service-learning, community-based

research, advocacy and other forms of social action.

According to organizers, IMPACT draws students,

administrators, faculty, AmeriCorps members and

VISTAs, and nonprot professionals who gather to-

gether to learn and share effective practices, improve

personal skills and organizational strategies, discover

opportunities and resources, exchange stories, and

be inspired and challenged to sustain their efforts.

IMPACT 2017 will showcase a variety of workshops

at all levels surrounding themes related to service,

action and advocacy.

Fees range up to $250.

For more information, visit https://www.impact

conference.org.

DMA Nonprot Federation’s 2017

Washington Nonprot Conference

The DMA Nonprot Federation will host its 2017

Washington Nonprot Conference Feb. 22–24, 2017,

in Washington, D.C.

According to organizers, the event draws hundreds

of fundraising and marketing professionals eager to

exchange innovative marketing and fundraising ideas,

generate insightful solutions and think creatively to

help them make the relationship with their donors

even stronger.

The program provides some basic knowledge, and

then goes beyond the basics to explore the details

and metrics of ongoing successful direct marketing

programs. Utilizing plans, programs, data and results

gathered from actual client programs, you will learn

the answers to questions and issues such as:

• Testing strategy: how to test, what to look for and

when to retest.

• Creating a list strategy for acquisition, renewals

and appeals, including detailed segmentation strategies

by program.

• Understanding the reports and information pro-

vided throughout the data hygiene and data processing

process, and how that will assist future marketing efforts.

• What performance metrics should you be analyz-

ing, how to benchmark your campaign’s performance

and how to apply your analysis to ongoing programs.

• What really is multichannel marketing, and how

to integrate strategy across channels with success.

In addition, this event will:

• Provide education related to direct/interactive

marketing principles and practices.

• Provide the latest in direct/interactive legisla-

tion, regulatory and standards-setting issues facing

nonprots.

• Address ethical practices related to direct/

interactive fundraising and other communications.

Registration fees for this event range up to $1,039.

For more information, visit http://dc

.nonprotfederation.org. ■