Candid offers intro class on proposal writing

• DOI: http://doi.org/10.1002/nba.30881
• Published date: 01 November 2020
• Date: 01 November 2020

NOVEMBER 2020 NONPROFIT BUSINESS ADVISOR

9

© 2020 Wiley Periodicals LLC • All rights reserved

DOI: 10.1002/nba

Resources

Charityhowto.com webinar shows

Instagram tips

The nonprot resources website Charityhowto.com

will host a webinar titled Instagram for Nonprots

201: A Step-by-Step Guide to Using Instagram for

Raising Awareness and Money for Your Cause—In-

termediate/Advanced Techniques on Nov. 5 and Nov.

11 at 3:00 p.m. EST and 1:00 p.m. EST, respectively.

According to the organizers, just about all non-

prots —whether large or small, with a huge online

presence or just starting out—can use Instagram to

connect with donors, tell powerful stories and raise

awareness about its cause.

The webinar, led by Julia Campbell, a nonprot

marketing strategist who has successfully helped

dozens of nonprots use Instagram in their nonprot

marketing, will walk attendees through a variety of

techniques to improve their Instagram prole, use

Instagram to promote their online fundraising cam-

paigns, and create the best types of Instagram posts

that increase awareness, raise money and build an

engaged following of supporters and fans.

Fees for this event are $89.

For more information, visit https://bit.ly/35HSO54.

Webinar tackles ethical

storytelling in fundraising

The nonprot resources website Charityhowto.com

will host a webinar titled Ethical Storytelling for

Fundraising Communications—How to Create Com-

pelling Content without Exploitation: A Step by Step

Guide, on Nov. 5 and Nov. 12 at 1:00 p.m. EST and

3:00 p.m. EST, respectively.

According to organizers, this hands-on training

session will teach participants how to apply the

principles of ethical storytelling to transform their

fundraising communications.

Attendees will learn to evaluate their own commu-

nications, dene ethical excellence in the storytelling

process and secure buy-in from the rest of their team

so that they can launch a new strategy with success.

By the end of this 90-minute webinar, attendees

should come away with a clear understanding of ex-

ploitation and ethics in fundraising communications,

and possess a plan of action fully customized to their

mission and tailored to the size of their organization.

The webinar will be led by Caliopy Glaros, who

has helped organizations in more than 60 countries

around the world build storytelling processes that are

contributor-led, donor-educating and money-raising,

all while instilling principles of ethical storytelling.

Fees for this event are $87.

For more information, visit https://bit.ly/33xsCY5.

Candid offers intro class

on proposal writing

Candid will host a webinar titled Introduction to

Proposal Writing on Nov. 18 at 2:00 p.m. EST.

According to organizers, the webinar is directed

towards those new to proposal writing, as well as

anyone wanting a quick refresher on the topic. The

webinar will provide attendees with an overview of

how to write a standard project proposal to a foun-

dation. Among other things, the webinar covers:

• the basic elements of a proposal,

• the “do’s” and “don’ts” of writing and submit-

ting a proposal and

• how to follow-up whether the answer is yes or no.

After the course, participants should understand

how to write a standard project proposal to a foun-

dation, and know how and when to follow-up with

funders after submitting a proposal.

This event is free to the public.

For more information, visit https://bit.ly/3hy57Di.

Workshop will look at using Form

990 and Guidestar for storytelling

Candid will host a virtual workshop titled Tell

Your Story Using Form 990 and GuideStar on Nov.

17 at 1:00 p.m. EST.

In this three-hour workshop, Candid staff will

teach participants how to adjust their organization’s

public information so it tells their story in a way that

can be used as a key marketing tool. Session leaders

will review Form 990 and show how to craft a clear

message using its structure, as well as discuss other

tools grantmakers use to evaluate your organization.

Participants will also look at Guidestar’s Prole

Updater, learn how users view this prole and receive

guidance on adding information to catch the attention

of hundreds of thousands of potential donors.

Registration fees for this event are $49.

For more information, visit https://bit.

ly/3iyNhRd. ■