Appendix 2. Sustainability-Related Codes of Organizational Behavior

AuthorWilliam R. Blackburn
Pages647-685
Appendix 2
Sustainability-Related Codes of Organizational Behavior
List of Codes Summarized in this Appendix 2
2.1 General Sustainability Codes
2.1.1 U.N. Global Compact
2.1.2 The Earth Charter
2.1.3 Global Sullivan Principles of
Corporate Social Responsibility
2.1.4 OECD Guidelines for
Multinational Enterprises
2.1.5 Social Venture Network’s
Standards for Corporate Responsibility
2.1.6 Caux Round Table’s Principles
for Business
2.1.7 Principles for Global Corporate
Responsibility: Benchmarks for
Measuring Business Performance
2.1.8 U.S. Department of Commerce
Manual of Business Ethics for
Emerging Markets
2.1.9 Nippon Keidanren’s Charter of
Corporate Behavior
2.2 Environmental Codes
2.2.1 The CERES Principles
2.2.2 ICC Charter for Sustainable
Development
2.2.3 Position Statement of Pew
Center’s Business Environmental
Leadership Council
2.2.4 Responsible Care® Global
Charter
2.3 Human Rights, Labor, and
Other Social Codes
2.3.1 U.N. Universal Declaration of
Human Rights
2.3.2 Amnesty International’s Human
Rights Principles for Companies
2.3 Human Rights, Labor, and
Other Social Codes—continued
2.3.3 U.N. Norms on the
Responsibilities of Transnational
Corporations and Other Business
Enterprises With Regard to Human
Rights (draft)
2.3.4 U.S.-U.K. Voluntary Principles
on Security and Human Rights
2.3.5 ILO Tripartite Declaration of
Principles Concerning Multinational
Enterprises and Social Policy
2.3.6 European Union Charter of
Fundamental Rights
2.3.7 Social Accountability 8000
2.3.8 Fair Labor Association’s
Workplace Code of Conduct
2.3.9 Worker Rights Consortium’s
Model Code of Conduct
2.3.10 WRAP Apparel Certification
Principles
2.3.11 Ethical Trading Initiative’s Base
Code
2.4 Marketing and Advertising
Codes
2.4.1 ICC International Codes of
Marketing and Advertising Practice
2.4.2 Better Business Bureau and
Other U.S. Marketing and Advertising
Codes
2.4.3 British Code of Advertising,
Sales Promotion, and Direct Marketing
2.4.4 Canadian Direct Marketing
Association Code of Ethics and
Standards of Practice
647
List of Codes Summarized in this Appendix 2—Continued
2.5 Anti-Corruption Codes
2.5.1 OECD Convention for
Combating Bribery of Foreign
Officials in International Business
Transactions
2.5.2 U.N. Convention Against
Corruption
2.5.3 ICC Rules of Conduct to Combat
Extortion and Bribery
2.5.4 Transparency International’s
Business Principles for Countering
Bribery
2.5.5 AS 8001-2003 Fraud and
Corruption Control Standard
2.6 Governance Codes
2.6.1 OECD Principles of Corporate
Governance
2.6.2 Council of Institutional
Investors’ Corporate Governance
Policies
2.6.3 The U.K. Combined Code
2.6.4 King II Code of Corporate
Practices and Conduct
2.6.5 AS 8000-2003 Australian Good
Governance Principles
2.6.6 Sarbanes-Oxley Act
2.6.7 Other Governance Codes
2.7 Industry-Specific Codes
2.1 General Sustainability Codes
2.1.1 U.N. Global Compact (www.unglobalcompact.org)
The Global Compact was announced in 1999 by U.N. Secretary General
Annan and formally launched the following year. It is administered by
the U.N.’s Global Compact Office with the support of six U.N. agencies.
The compact’s 10 principles for business encompass support for human
rights, labor rights, environmental responsibility, and anti-corruption
measures. More specifically, they call for companies to uphold freedom
of association and collective bargaining; to eliminate child labor, forced
labor, and employment discrimination; and to embrace the precautionary
approach and the development and sharing of environmentally friendly
technologies. The principles also ask that companies work against brib-
ery,extortion, and other forms of corruption. The principles were derived
from three important documents: (1) the Universal Declaration of Hu-
man Rights; (2) the International Labour Organization’s Declaration on
Fundamental Principles and Rights to Work;and (3) the Rio Declaration
on Environment and Development. Given their source and underpin-
nings, the compact is the most prestigious of all global sustainability
codes. It has been adopted by over 2,500 companies and several dozen
international NGOs and labor federations. Endorsing companies are en-
couraged to participate in U.N. partnerships, projects, and dialogues re-
lated to the principles. Some companies see this access to a broad global
stakeholder network as one of the advantages to participation. But not ev-
648 THE SUSTAINABILITY HANDBOOK
erybody has unreserved praise for the compact: groups like Amnesty
International, Oxfam, Friends of the Earth, and Human Rights Watch
have criticized it for not having a system to transparently assess and re-
port what the endorsing companies have done to implement the princi-
ples. In response, the organization adopted a policy and practical guide
calling for endorsers to issue annual progress reports. The effectiveness
of this approach is being assessed. Some companies have opposed the
code because of sensitivity about the precautionary principle and labor
union activities.
2.1.2 The Earth Charter (http://www.earthcharter.org/)
In 1987, the U.N. WorldCommission on Environment and Development
called for the creation of a charter setting forth the principles of sustain-
able development, an objective reaffirmed at the Rio Earth Summit five
years later. Withthe help of the Dutch government, the initiative to draft
the Earth Charter was finally launched in 1994 by Maurice Strong (the
secretary general of the Earth Summit and chairman of the Earth Coun-
cil) and Mikhail Gorbachev (president of Green Cross International and
former president of the Soviet Union). The international Earth Charter
Commission approved the document in 2000. The charter is arranged in
16 principles under the following 4 themes:
1. Respect and Care for the Community of Life: This includes not
only respecting the dignity of all human beings, but building
democratic societies and assuring that the needs of future gener-
ations are addressed.
2. Ecological Integrity: Among other things, this covers adopt-
ing sustainable development plans and regulations. It also en-
tails preventing the release of harmful genetically modified or-
ganisms. It requires that renewable resources be consumed no
faster than they can be regenerated, and that the use of
non-renewables be minimized. The precautionary approach
must be followed, which requires, among other things, avoiding
military activities that could damage the environment. In addi-
tion, ecological integrity means ensuring universal access to
health care services that foster reproductive health and responsi-
ble reproduction.
3. Social and Economic Justice: The principles encompassed
SUSTAINABILITY-RELATED CODES 649

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