WOW goes Global.

PositionWorld of Warcraft from Blizzard Entertainment - Brief article

While video games stamped "Made in the USA" often struggle abroad, especially in Asia, World of Warcraft has become a global entertainment phenomenon. Also known as WOW, the game has nearly 7 million subscribers and is expected to generate more than $1 billion in revenues this year. World of Warcraft, made by Blizzard Entertainment in Irvine, Calif., has more than 3 million players in China and about 2 million in the U.S. The game is also hugely popular in South...

To continue reading

Request your trial

VLEX uses login cookies to provide you with a better browsing experience. If you click on 'Accept' or continue browsing this site we consider that you accept our cookie policy. ACCEPT