Where have you gone, Andrew Carnegie?

AuthorHenle, Peter
PositionRich are not as generous as they used to be

At first glance, Andrew Carnegie and Barbara Piasecka Johnson have much in common. Both were immigrants to the United States. Both rose from humble beginnings to great wealth. And body wanted to give something back to America. Carnegie, steel mogul of the early 20th century, gave grants to local communities to build libraries, and he founded a university and foundation that still bear his name. Now Johnson, widow of Johnson & Johnson heir Seward Johnson Jr., is making plans to give away some of her wealth. "I came to America and my dream came true," Johnson told The New York Times. "Now it's good to share with other people."

The cause Johnson has selected, though, is a bit different from Carnegie's. Johnson is turning her $25 million mansion and grounds in Princeton, New Jersey, into a country club. If you think that she's trying to create a recreational habitat for poor neighborhood kids, think again: The club will be for the lucky few who can pony up a $36,000 initial fee and $5,000 for annual dues.

Johnson's idea of charity may be, well, unusual (and, to be fair, not exactly typical of other members of the Johnson family), but it does suggest something amiss in how the rich view their philanthropic duty. in fact, many don't feel any such duty at all. As Michael Lewis observed in The New York Times Magazine, today's rich have developed a "righteous indignation toward the claims of the unrich: you can't give money to anyone you don't respect, and you can't respect anyone who doesn't make money." But, at a time when a relative handful of Americans are doing remarkably well, it's time for a few modern-day

Andrew Carnegies to step up to bat. Carnegie was an unlikely hero. As a child in 1848, he emigrated from Scotland to the United States. His first job here was as a bobbin boy in a textile mill; from there, he held a succession of jobs in a telegraph office, railroading, and, eventually, iron ore and steel. As a robber baron par excellence, he molded Carnegie Steel into the biggest American steel producer partly through intimidation and other unsavory tactics, but also through impressive business acumen he was, for example, among the first to utilize a cost accounting system).

As his empire grew, Carnegie asked himself what should be done with the enormous wealth he and others were accumulating. In an 1889 article he proposed an answer: "There are but three modes in which surplus wealth can be disposed of. It can be left to the families of...

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