What your customers would do for money.

AuthorMacIntyre, John
PositionFiguratively Speaking - Brief Article

Percentage of Americans who would fight a heavyweight boxing champion for $100,000, according to Bernice Kanner's survey conducted on the Bloomberg website and published in "Are You Normal About Money?": 22

Percentage who would spend six months in jail for someone else's crime, for $1 million: 60

Percentage who would shave their head for $10,000: 59

Percentage who have switched tags on an item in a store to pay less: 10

Source: Bernice Kanner, "Are Your Normal About Money?" Published by Bloomberg Press, 2001

Percentage of American high school seniors with more than $1,000 in savings, according to Americans for Consumer Education and Competition, 2001: 30

Percentage of these students who know that the federal government deducts income tax from pay checks: 25

Percentage who think that the federal government is responsible for providing for them in their retirements: 30

Source: American Demographics, January 2002, Volume 24, Number 1, p. 56

Number of reports of suspicious financial activity sent by finance officials to law enforcement officials in 1996: 49,000

Number sent in 2000: 150,000

Source: Suspicious Activities Report Activity Review, October 2001

Percentage of...

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