"What was the process like creating your new membership program, and how does your model differ from other strategies?".

Author:Day, Don
Position:Wise Advice - Brief article
 
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The model for BoiseDev came out of extensive user research while serving as a 2018 John S. Knight Fellow at Stanford University. I operated the site remotely on a completely non-revenue basis while in California, but spent the time looking at how to build something sustainable for the long haul.

Ultimately I landed on something that seems pretty traditional on the face of it: a mix of membership revenue and advertising. But what makes the idea a bit different is there is no paywall on BoiseDev.

Instead, users are asked to support the site through membership. In exchange, they are sent full-text of all of our stories directly to their inbox each day--and...

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