Using Public Law to Shape Private Organizations

AuthorCary Coglianese and Jennifer Nash
Pages168-182
The Handbook of Law and Society, First Edition. Edited by Austin Sarat and Patricia Ewick.
© 2015 John Wiley & Sons, Inc. Published 2015 by John Wiley & Sons, Inc.
Introduction
For the last century, government officials have sought to use law to shape the
behavior of organizations, including businesses, non‐profit institutions, and even
governmental entities. They have used law – that is, regulation – as an ostensible
means to improve social and economic outcomes by treating business firms and
other organizations as rational actors, raising the expected costs of undesirable
behavior through the imposition of rules backed up by threatened penalties.
Although widely accepted, the rational actor model of regulation actually faces
considerable conceptual and empirical challenges when applied to organizations,
which are by no means unitary actors, let alone necessarily “rational” in the sense
contemplated by conventional theory. Perhaps this partly explains the checkered, or
at least contested, history of government regulation, which in most developed econ-
omies has yielded substantial net benefits in some instances while also failing in
other cases to achieve even the most basic policy objectives (Coglianese 2012).
A relatively new approach to regulation seeks to overcome the limitations of
traditional forms of regulation by seeking to affect directly the way that organiza-
tions manage their operations. Rather than assuming that business firms and other
organizations are rational “black boxes” that respond in a calculated fashion to the
risk of ex post penalties, a managerial approach to regulation treats organizations’
internal management processes as the vital ingredient in combating regulatory
problems, explicitly targeting these processes for control. Management‐based regu-
lation places government in the role of a meta‐regulator, directing organizations to
regulate themselves from the inside while reserving governmental power to oversee
the adequacy of this internal management.
Using Public Law to Shape Private
Organizations
Cary Coglianese and Jennifer Nash
11

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