UNIVERSITY OF TEXAS ROUNDTABLE ON ENERGY DERIVATIVES AND THE TRANSFORMATION OF THE U.S. CORPORATE ENERGY SECTOR

DOIhttp://doi.org/10.1111/j.1745-6622.2001.tb00426.x
Published date01 January 2001
Date01 January 2001
JOURNAL OF APPLIED CORPORATE FINANCE
5050
BANK OF AMERICA JOURNAL OF APPLIED CORPORATE FINANCE
UNIVERSITY OF TEXAS ROUNDTABLE ON NOVEMBER 29, 1999
ENERGY DERIVATIVES AND
THE TRANSFORMATION OF
THE U.S. CORPORATE ENERGY SECTOR
SHERIDAN TITMAN: Good afternoon
and, on behalf of the University of
Texas Center for Energy Finance
Research and Education, I want to
welcome you all to this discussion. My
name is Sheridan Titman. I am director
of the center, as well as a professor of
finance at the University, and I will be
serving as moderator. The topic of this
discussion is the deregulation of en-
ergy markets and the emergence of
energy derivatives, and how these
two developments have affected both
the way companies do business with
each other, and how the companies
themselves are organized internally.
The discussion will fall into two
parts. The first will explore how de-
rivatives and corporate risk manage-
ment have produced a new business
model for a number of once tradi-
tional energy companies. In addition
to its ability to change corporate strat-
egy, we will also consider how the
hedging of price risks can affect a
company’s financing strategy and cost
of capital. In the second part, we will
discuss the implications of risk man-
agement for corporate structure and
performance evaluation and compen-
sation systems.
Along with changes in business
models and organizational structure,
the energy business has also seen
some interesting changes in person-
nel. For example, most large oil com-
panies have traditionally been run by
people who started out as engineers
and then moved into management. In
more recent years, however, we have
seen a group of bankers and even
economists—essentially financial
people—taking leadership roles in
the energy business. As evidence for
this assertion, we have assembled for
this roundtable today a group of
mainly ex-bankers whose careers have
taken them into the energy business.
And let me just briefly tell you who
they are.
GENE HUMPHREY is Chairman and
CEO of Enron Investment Partners,
a subsidiary of Enron Corp. Once a
traditional natural gas pipeline com-
pany, Enron today provides a vari-
ety of risk management and financial
products for energy companies, elec-
tric utilities, and any kind of company
interested in using energy deriva-
tives. A former banker at Citicorp,
Gene was one of the people respon-
sible for Enron’s getting into the
financial service of business in the
early ’90s, and he is one of the real
pioneers in developing corporate
applications for energy derivatives.
RON ERD is Vice President in charge
of the structured products group at
Southern Company Energy Market-
ing, a unit of Southern Energy Inc. *
Like Enron, Southern Energy basi-
cally acts as a bank for many of the
E&P companies, as well as providing
risk management services for all kinds
of industrial companies. Ron has a
background in the banking business
at Chase, and also worked as a market
maker at the Chicago Board of Trade
until he joined Southern Energy two
years ago.
JOHN MCCORMACK is a Senior Vice
President of Stern Stewart in charge of
the firm’s energy and real options
practice. Stern Stewart is the company
best known for developing and popu-
larizing a measure of corporate per-
formance known as EVA, which is
short for Economic Value Added, and
John recently developed a new mea-
sure of EVA that is customized for
E&P companies. John started his ca-
reer trading oil and gas derivatives for
the Union Bank of Switzerland.
JEFF SANDEFER, who is not here
now but will be joining us for the
second part of this discussion, is Presi-
dent of Sandefer Capital, which has
$700 million under management and
invests mainly in energy companies.
Jeff is an entrepreneur with very im-
pressive credentials in the energy
business, and I will tell you a little more
about him when we start part two.
So our topic again is energy de-
rivatives and deregulation, and how
they are affecting business. John,
you are the consultant of the group,
and since consultants are supposed
to be very good at framing the is-
sues, why don’t you set the stage by
telling us what’s been happening in
the energy derivatives markets in
recent years, and why we should
care about it?
*Southern Energy, Inc. became Mirant Corporation on January 19, 2001, in preparation for its spin-off from its parent, Southern Company, on April 2, 2001.
Southern Company Energy Marketing is now called Mirant Americas Energy Marketing. Mirant is a global independent power producer with operations in 13
countries. Ron Erd is currently Vice President and Chief Commercial Officer of Mirant Americas-Northeast Region.
AUSTIN, TEXAS
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VOLUME 13 NUMBER 4 WINTER 2001
First of all, these markets are not
simply vehicles for investors to take
a punt on energy commodities. As I
think we will demonstrate in this
discussion, energy derivatives can
be used to provide not only energy
producers, but any company for
which energy is a major input, with
a means of fundamentally transform-
ing their entire business. In this sense,
the corporate uses of energy deriva-
tives can be described as “strategic.”
Energy derivatives are interesting
for a second reason. There seems to
have been a tremendous evolution
in the main players. In the 1980s, the
most sophisticated users of energy
derivatives were investment banks
like Morgan Stanley, J. Aron, the
commodities arm of Goldman Sachs,
along with specialist trading firms
such as Phibro. But by the 1990s,
that had changed very significantly.
Although a lot of listed trading still
takes place in New York, the main
trading arena has shifted to cities like
Houston and even Atlanta. The trad-
ing has shifted to accommodate the
industrial, as opposed to the purely
financial, players in these markets.
And some industrial players have
clearly become much more adept at
using these markets than others.
Notable among this group are com-
panies that, like Enron, might best be
characterized as midstream gas and
power companies. Such companies
have used energy derivatives to
transform themselves into “whole-
salers” of natural gas and power that
transmit these commodities over
great distances. Somewhat surpris-
ingly, however, the major integrated
oil companies have not become play-
ers at all. They have shown little
interest in using derivatives to man-
age their energy price risks and, in
my experience, little awareness of
the potential benefits from hedging
at least part of their price exposures.
And since I think we will be coming
back to this issue later, let me stop
here and turn the floor back to
Sheridan.
The Case of Enron
TITMAN: Thanks, John, for that brief
overview. Now let’s hear from Gene
Humphrey and Ron Erd, the people
whose firms are actually helping
industrial companies to use deriva-
tives. What do both of you see as the
primary economic drivers of new
developments in oil and gas markets
over the past two decades, and par-
ticularly in the last five years? And
how has the changing economic
landscape affected the comparative
advantage of different players in the
business? Why are some companies
using derivatives much more than
others—and why are some very
large companies not responding to
these opportunities at all? And since
Enron has been the real pioneer in
these developments, why don’t we
start with Gene Humphrey?
HUMPHREY: Just to give you some
historical background, Enron was a
sleepy natural gas pipeline company
that was formed, in the mid-1980s,
by the merger of two even sleepier
pipeline companies, Houston Natu-
ral Gas and Northern Natural. Shortly
after the merger, the company was
the target of a hostile takeover at-
tempt by Irwin Jacobs. To fend off
the takeover, the company did a
leveraged ESOP, taking on a tremen-
dous amount of debt. Compound-
ing the problem of its weak balance
sheet, Enron’s asset base—consist-
ing mainly of natural gas pipelines
that ran primarily up into the Mid-
west—was considerably less profit-
able than the pipelines of companies
like Transco and Tenneco, which
were serving a much more lucrative
marketplace in the Northeast. So,
with a balance sheet and asset base
that was now considerably weaker
PART I: RISK MANAGEMENT,
CORPORATE STRATEGY, AND
THE COST OF CAPITAL
JOHN McCORMACK: Thanks, Sheri-
dan. I’d like to just provide a bit of
historical context for energy deriva-
tives. They have existed in some
form for quite a long time. Oil futures
were actually traded in the 1800s.
But, in the 20th century they had
pretty much disappeared from the
financial map until 1978, when the
NYMEX introduced a futures con-
tract on heating oil. This was an
opportune time for launching such
a product because the prices of
crude oil and petroleum products
were about to take another huge
jump after their sharp rise in 1973.
NYMEX-traded oil futures were fol-
lowed by exchange-traded futures
on gasoline in 1981, and futures on
crude oil were launched in 1983.
Options contracts on all of these
futures started around 1986.
The second half of the ’80s turned
out to be a period of fairly stable if
not actually declining energy prices,
and the growth in oil and gas deriva-
tives slowed. But starting about 1990,
with the spike in oil prices in re-
sponse to the Gulf War, energy
derivatives got an enormous second
wind with the introduction of natu-
ral gas contracts on the NYMEX.
Futures and options on electricity
were started in 1996.
How big are these markets today?
It is impossible to know the current
volume of trading in energy deriva-
tives because, for all the size of the
NYMEX and IPE trading, the over-
the-counter volumes are much larger.
So, without attempting a precise es-
timate of their size, I can tell you with
some confidence that these markets
are enormous. And the develop-
ment and phenomenal growth of
these markets is interesting in sev-
eral respects:

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