Turning trash into cash.

PositionArt - Justin Gignac - Brief article

[ILLUSTRATION OMITTED]

Justin Gignac would like to thank New Yorkers for littering. Prowling the city's streets at night, he handpicks rubber bands, half-full coffee cups, and food wrappers--then seals them in clear-plastic cubes and sells them as art. Gignac started his garbage-art business 10 years ago, when he was an advertising student at the School of Visual Arts in New York. He bet some classmates that anything can sell--even trash--if the packaging is enticing. Gignac was onto something. He's sold more than 1,300...

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