New York (AirGuideBusiness - Travel Business News Asia / Pacific) Apr 28, 2013
Tourst arrival increase in India International arrival of foreign tourists in India grew by 2.3% in the first three months of 2013 despite the Delhi gang-rape and cases of sexual assaults on foreign tourists. In response to a Parliament question, tourism minister K Chiranjeevi informed the Lok Sabha that 20.27 lakh foreign tourists arrived in India from January to March 2013 compared to 19.81 lakh in the same period in 2012, an increase of 2.3%. "The ministry of tourism has posted its advisory on the website incredibleindia.org indicating that India remains a safe destination for international visitors including women tourists," Chiranjeevi said. Apr 27, 2013
Tourism Australia Presses Quality as Marketing Edge at ATE Speaking before the opening of the Australian Tourism Exchange in Sydney on Friday, Tourism Australia (TA) Managing Director Andrew McEvoy said TA will spend a record AUD $150 million ($154 million) with close to 200 partners talking directly to its international target audience. The ATE attracted more than 2,200 delegates including almost 550 international distribution companies from 39 countries. McEvoy said the money would be used to Oraise the barO in terms of quality, helping to counteract the high Australian dollar and increasing international competition. On Saturday, McEvoy unveiled the latest sub-promotion in the OThereOs Nothing Like AustraliaO campaign with the launch of the Ultimate Wine Experience on the ATE floor. McEvoy said AustraliaOs quality food and wine experiences presented great opportunities and would play a more central role in TAOs future international marketing activities. Recent research showed that highlighting the countryOs best food and wine tourism experiences increased consumer motivation to travel to Australia by 30 percent. He also cited TAOs OBest of AustraliaO program as a recent example of Australian tourism packaging up and promoting some of its highest quality offerings. Wine became the latest tourism experience to be included under the OBest of AustraliaO banner - joining Great Golf Courses of Australia and Great Walks of Australia when Ultimate Winery Experiences of Australia was unveiled on Saturday at ATE. OTogether with our industry partners, we will spend close to AUD $150m this year putting Australia in front of our target consumer. I think Australian tourism has got much better at working together and speaking with a singular voice when it comes to selling Australia overseas. TA aggressively pursues partnerships with airlines, airports, distribution and state and territory tourism partners.OBy stressing quality, McEvoy said, TA can counteract the impact of a strong Australian dollar, which now equals OThe high dollar is not new and is something our industry has had to adapt to, rather than hide behind. The reality is that weOre coming off the back of three years of solid growth. Last year was a record for international visitors, up nearly 5 percent to 6.1 million, with the country showing little sign of losing its global appeal,O McEvoy said. OThe challenge is to make sure we deliver great value and accentuate those unique and distinctive experiences that help set Australia apart from our rivals.O McEvoy pointed out that the industryOs strong recent performance owed much to a targeted shift towards growth markets, a strategy of partnering with leading international airlines and tourism organizations, best practice use of digital and social media and a greater focus on promoting Obest of AustraliaO experiences. Apr 27, 2013
Seychelles Tourism Appoints OGVA [ETH] Global Vision Access" of Sao Paolo, Brazil as the official Destination Representation Seychelles Tourism Board appoints OGVA [ETH] Global Vision Access Oof Sao Paolo, Brazil as the official Destination Representation Company for the Seychelles Islands in Brazil, South America The Seychelles Tourism Board has appointed GVA, Global Vision Access (a representation company based in Sao Paolo, Brazil) as their official representation company for Brazil and South America. This appointment was officially made by the chief executive of the Seychelles Tourism Board (STB), Mrs Elsia Grandcourt in Sao Paolo, Brazil during the WTM Latin America Exhibition taking place at the Trans America Convention Center in Sao Paolo, Brazil, where Seychelles is being represented by David Germain, the Seychelles Tourism BoardOs Director for Africa and the Americas and Myra Fanchette, the BoardOs marketing executive Seychelles. They were being accompanied by four Local Trade partners interested in developing the South American Market alongside their Tourism Board:- Daniella Payet Alis [ETH] email@example.com, from Seychelles Connect, Doreen Bradburn and Francesca Bonnelame [ETH] firstname.lastname@example.org from 7 South, Eric Renard email@example.com from Creole Travel Services, Seychelles and Eric Goblet from Masons Travel - firstname.lastname@example.org Global Vision Access is a well-established Tourism Representation Company in Brazil and the region and they will be at the forefront of Seychelles strong destination campaign in Brazil and South America promoting Seychelles in South America. GVA is specialized in destinations marketing and public relations activities and has been very strong in the Brazilian market since 2009. GVA is a member of BRAZTOA which guarantee us to have a great and strong relationship with the tourism trade industry in the market place. GVA will support, promote and assist the travel trade, press and media in South America with all queries on Seychelles. The company will act as STBOs office in Brazil, South America and Ms Tatiana Bozzo is the account manager for the Seychelles at GVA and can be contacted as followsE.. Apr 27, 2013
Happy New Year Sri Lanka Tourism - A tourism queen was crowned A tourism queen was crowned in Sri Lanka. Tourists in Negombo, a resort north of Sri Lanka's capital Colombo have participated in a traditional New Year festival getting a taste of seasonal games and rituals, the tourism promotion office said. The event held in Negombo beach showcased Sri Lankan cultural practices and rituals found in the 'Avurudu' or traditional Sinhala and Tamil New Year celebrations. Yevegenia Kotenko from Russia was selected 'Avudu Kumari' or New Year Princess and Shota Kiladze from Russia the New Year Prince. Visitors also got a chance to take part in bicycles races, pillow fighting, tug of war, bursting of balloons, climbing the grease pole and marking the 'eye of the elephant' while blindfolded. "All the foreign visitors to the event were warmly welcomed according to the Sinhalese rituals and they were entertained with cultural performances and the beat of the 'Rabana'," the Tourist Promotion Bureau said. A Rabana is a large drum which is beaten by group of women sitting around it. "They have also been provided a chance to see how the O KevumO or oil cakes are cooked and to taste such freshly cooked oil cakes." The event was organized by the tourism office, Negombo Hoteliers Association and the Sri Lanka Travel Journalists Association, the statement said. Nimal Lanza, tourism minister of the Western Provincial Council, managing director of the Sri Lanka Tourism Promotion Bureau Rumy Jauffer and Chairman of the Western Province tourism office Mervin Fernandopulle were guests at the event. Apr 27, 2013
Record growth in tourism arrivals to Thailand Led by a dramatic 93% growth in arrivals from China...