Transfer Pricing Rules, OECD Guidelines, and Market Distortions

DOIhttp://doi.org/10.1111/jpet.12075
AuthorSUSANA PERALT,KRISTIAN BEHRENS,PIERRE M. PICARD
Published date01 August 2014
Date01 August 2014
TRANSFER PRICING RULES,OECDGUIDELINES,AND
MARKET DISTORTIONS
KRISTIAN BEHRENS
Universit´
eduQu
´
ebec `
a Montr´
eal (UQAM), CIRP ´
EECEPR
SUSANA PERALT
Nova School of Business and Economics, Universit´
e catholique de Louvain, CEPR
PIERRE M. PICARD
Universit´
e du Luxembourg, Universit´
e catholique de Louvain
Abstract
We study the impact of transfer pricing rules on prices,
firms’ organizational structure, and consumers’ utility in a
two-country monopolistic competition model with source-
based profit taxes. Firms can either be multinationals and
serve the foreign market through a fully controlled affiliate,
or be exporters and serve the foreign market by contract-
ing with an independent distributor. The use of the OECD’s
comparable uncontrolled transfer price (CUP) rule dis-
torts firms’ output and pricing decisions, because the com-
parable arm’s length transactions between exporters and
Kristian Behrens, Canada Research Chair, Department of Economics, Universit´
e
du Qu´
ebec `
aMontr
´
eal(UQAM),Canada;CIRP´
EE, Canada; and CEPR, UK
(behrens.kristian@uqam.ca). Susana Peralta, Nova School of Business and Economics,
Portugal; CORE, Universit´
e catholique de Louvain, Belgium; and CEPR, UK (per-
alta@novasbe.pt). Pierre M. Picard, CREA, Universit´
e du Luxembourg, Luxembourg; and
CORE, Universit´
e catholique de Louvain, Belgium (pierre.picard@uni.lu).
We thank the editor John Conley, Thierry Brechet, Gianmarco Ottaviano; confer-
ence and seminar participants at the International Workshop in Economic Geography
(Barcelona, June 2008); and two anonymous referees for helpful comments and sugges-
tions. Behrens is holder of the Canada Research Chair in Regional Impacts of Globalization.
Financial support from the CRC Program of the Social Sciences and Humanities Research
Council (SSHRC) of Canada is gratefully acknowledged. Behrens also gratefully acknowl-
edges previous financial support from the European Commission under the Marie Curie
Fellowship MEIF-CT-2005-024266, and from FQRSC Qu´
ebec (Grant NP-127178). Peralta
gratefully acknowledges financial support from the Fundac¸˜
ao para a Ciˆ
encia e Tecnologia
under the Project “Technology and Institutions” and from the Nova Forum scholarship
program. Picard gratefully acknowledges the financial support of the University of Lux-
embourg (F2R-CRE-PUL-10EGQH).
Received June 1, 2011; Accepted September 9, 2012.
C2013 Wiley Periodicals, Inc.
Journal of Public Economic Theory, 16 (4), 2014, pp. 650–680.
650
Transfer Pricing Rules, OECD Guidelines, and Market Distortions651
distributors—which serve as the benchmark—are not effi-
cient. We show that the CUP rule is detrimental to con-
sumers in the low-tax country, yet benefits consumers in the
high-tax country when compared to the benchmark of un-
constrained profit shifting. Using the OECD rule increases
tax revenue at the expense of consumer surplus. Those re-
sults also hold under the alternative cost-plus transfer pric-
ing rule.
1. Introduction
Multinationals manipulate transfer prices to minimize their tax liabilities.
High transfer prices for sales of goods to affiliates in high-tax countries are
used to repatriate profits to low-tax countries, thereby reducing the over-
all tax burden. When firms face no restrictions, transfer prices may become
pure tax-evasion devices with no economic meaning. Obvious examples in-
clude firms that “sold toothbrushes between subsidiaries for $5,655 each,” or
that were “buying plastic buckets for $973 each and tweezers for $4,896.”1
Tax authorities thus have a strong incentive to recover tax revenue by audit-
ing multinationals, restricting their freedom to set transfer prices, contesting
their tax declarations, and negotiating possible settlements.
When tax authorities interfere with transfer prices they may, however,
generate inefficiencies that distort consumer prices and firms’ organiza-
tional choices.
Furthermore, “a system that forces on multinational firms similar prices
to those faced by unrelated firms misses the point of multinationals: to cut
costs by locating their activities more efficiently around the world.”2To cope
with these conflicting problems, the OECD has suggested a set of guidelines
to alleviate market distortions while helping tax authorities and multination-
als to reach mutually satisfying agreements (OECD 2001). These guidelines
are based on the notion of arm’s length price, i.e., “the price two unrelated par-
ties would reach through bargaining in a competitive market” (Eden 1998, p.
602). However, as most multinationals operate in imperfectly competitive
markets, the OECD guidelines are likely to be affected by market distortions
arising between unrelated parties.
This paper studies the market distortions arising under the two mostly
frequently used transfer pricing rules in the OECD guidelines, namely,
the comparable uncontrolled price (henceforth CUP) and the cost-plus
(henceforth CP) rules (see Ernst & Young 2002). To do so, we develop
a two-country trade model in the wake of Krugman (1980) that features
1The Economist, “A taxing battle,” 1/31/2004, Vol. 370, Issue 8360, 71–72; Op cit.,“Discord
over harmony,” 11/12/2005, Vol.377, Issue 8452, 82–82.
2The Economist, “Taxing questions,” 5/22/93, Vol. 327, Issue 7812, 73.

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