Tomboy Tools.

AuthorPeterson, Eric
PositionJanet Rickstrew - Mary Tatum - Brief article

In 2000, Janet Rickstrew and Mary Tatum attended a Pampered Chef party at a friend's house and wound up with an idea for a similar direct-sales company. "We'd been doing some home-improvement projects and saw an opportunity: better-fitting tools and information for women," said Rickstrew, now the CEO of Tomboy Tools. The company offers a catalog of tools, books and apparel through "Tool Parties" hosted by about 1,000 consultants in the United States, Canada and the United Kingdom. New last fall, the "Pink for a Purpose" hammer is Tomboy Tools' contribution to the fight against breast cancer. (Seventy percent of...

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