To make bread, he kneads East to rise.

• Author: Richter, Chris
• Position: Al Delia of Small Business and Technology Development Center

Twenty years ago, Al Delia narrowed his job search to Eastern North Carolina or rural Hawaii. He was living in New Jersey, looking for a rustic place where he could put to use what he had learned during four years working with economic-development agencies.

He subscribed to newspapers in Honolulu and Raleigh. The first Tar Heel paper he got had an ad for an economic-development job in the Greenville office of the Raleigh-based Small Business and Technology Development Center. "I sent out one resume with a 29-cent stamp and got the job," Delia, 47, says. "It was a good return on investment."

It's still delivering. Delia stayed in North Carolina, mostly in the East, though he spent three years at the center's Chapel Hill office as the organization's associate state director. He returned to Greenville in 1993 to work as an associate vice chancellor for research and economic development and later as a lobbyist for East Carolina University. In August, he became president and CEO of North Carolina's Eastern Region, one of the state's seven economic-development partnerships. The Kinston nonprofit recruits industry for and promotes the 13-county region.

It's a tough job. The region's 6% unemployment rate in 2005 was the highest of the partnerships. Delia seeks growth in clusters such as advanced manufacturing, drugs and the military. "We can't simply grab any company, regardless of...