Thinking Economically aboutNexus in Commercial Success

Date01 June 2023
AuthorDeForest McDuff , Sophia Luo, and Mickey Ferri
June 27, 2023FEATURE
Thinking Economically about
Nexus in Commercial Success
DeForest McDu, Sophia Luo, and Mickey Ferri
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©2023. Published in Landslide, Vol. 15, No. 4, June/July 2023, by the American
Bar Association. Reproduced with permission. All rights reserved. This
information or any portion thereof may not be copied or disseminated in any
form or by any means or stored in an electronic database or retrieval system
without the express written consent of the American Bar Association or the
copyright holder.
Commercial success is a secondary consideration of the obviousness of a
patented invention. The Federal Circuit has stated that commercial success is
relevant because “the law presumes an idea would successfully have been
brought to market sooner, in response to market forces, had the idea been
obvious to persons skilled in the Central to commercial success as a
secondary consideration is evaluating a nexus between the alleged success
and the claimed invention.
While case law regarding nexus originated with relatively simple products (e.g.,
plow shanks, paving stones, and bicycles), more recent applications of nexus
involve complex products with many patents and patent applications (e.g.,
pharmaceutical drug ). Accordingly, recent Federal Circuit
cases have placed further emphasis on nexus, asking, for example: To what
degree does the patented invention drive sales for the product as opposed to
other patents and non-patented
Despite the increased scrutiny of nexus analysis, experts frequently engage in
simplistic approaches to evaluating nexus for products that involve multiple
art.” 1
products 2
factors? 3

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