The Tone from Above: The Effect of Communicating a Supportive Regulatory Strategy on Reporting Quality

AuthorJACCO L. WIELHOUWER,JUAN P. MENDOZA,SANNE R. VAN DUIN,HENRI C. DEKKER
Published date01 May 2018
DOIhttp://doi.org/10.1111/1475-679X.12205
Date01 May 2018
DOI: 10.1111/1475-679X.12205
Journal of Accounting Research
Vol. 56 No. 2 May 2018
Printed in U.S.A.
The Tone from Above: The Effect
of Communicating a Supportive
Regulatory Strategy on Reporting
Quality
SANNE R. VAN DUIN,
HENRI C. DEKKER,
JACCO L. WIELHOUWER,
AND JUAN P. MENDOZA
Received 31 October 2015; accepted 20 December 2017
ABSTRACT
In collaboration with the Authority for the Financial Markets in the Nether-
lands, we manipulate the content of official letters that instruct financial in-
termediaries to submit a mandatory self-assessment. As part of the Registered
Report Process, we submitted our hypotheses, experimental procedure, and
planned statistical analyses before data collection. We predicted that a request
indicating a supportive regulatory attitude has a positive effect on report-
ing quality on average. We also predicted this effect to be stronger for small
firms and for firms with a long-term orientation, and to become negative for
firms with a short-term orientation. Planned analyses show that a support-
ive letter reduced reporting quality unless firms had a long-term orientation,
School of Business and Economics, Vrije Universiteit Amsterdam.
Accepted by Robert Bloomfield. This paper is the final Registered Report resulting
from the Registration-based Editorial Process (REP) implemented by JAR for its 2017
conference; details of the process are available here: https://research.chicagobooth.edu/
arc/journal-of-accounting-research/2017-registered-reports. The accepted proposal and on-
line appendices for this report are available at https://research.chicagobooth.edu/arc/
journal-of-accounting-research/online-supplements. We thank the Authority for the Finan-
cial Markets in the Netherlands for participating in this study and providing us access to the
data. The data that were collected as part of this study are proprietary and cannot be shared.
We thank the anonymous reviewer for helpful suggestions throughout the Registered Report
Process. We explicitly note that all statements and opinions in this article reflect those of the
authors, not of the Authority for Financial Markets. Authors did not receive any compensation
(in any form) for conducting the study and for providing advice based on the results.
467
Copyright C, University of Chicago on behalf of the Accounting Research Center,2018
468 S.R.VAN DUIN,H.C.DEKKER,J.L.WIELHOUWER,AND J.P.MENDOZA
supporting the moderating influence of time horizon, but providing no sup-
port for the expected average effect or for moderation by firm size.
JEL codes: G28; K42; M48
Keywords: reporting quality; responsive regulation; support; time horizon
1. Introduction
Across diverse regulatory settings, authorities request proprietary informa-
tion from firms as part of their monitoring and supervision strategies. This
is particularly relevant in contexts in which there is a significant informa-
tion gap between the firm and the authority (Besanko and Sappington
[1987], Pautz and Rinfret [2016]). In the contexts of tax, customs, finan-
cial, or environmental regulations, for instance, firms are commonly re-
quested to complete and submit mandatory self-assessments in which they
report sensitive information. Evidently, the effectiveness of the authorities’
supervision strategies directly depends on the quality of the information
that firms provide (Peeters [2006]). Imprecise, incomplete, or untimely in-
formation obstructs monitoring and makes supervision more difficult, time
consuming, and costly.
Self-reporting commonly involves a series of actions, which include
gathering detailed information, completing extensive questionnaires, and
meeting tight deadlines (Ernst and Young [2012]). The quality of the infor-
mation reported to the authorities is determined by these actions, as they
directly influence precision and comprehensiveness, as well as the extent to
which firms voluntarily report additional information. In this sense, report-
ing quality can be conceptualized as a behavioral outcome that depends on
firms’ motivation and capacity to attain high reporting quality.
Because effective supervision benefits greatly from high reporting
quality, a fundamental question is whether authorities can exert influence
to improve reporting quality. This is a non-trivial problem, as it may not be
sufficiently addressed through deterrence (i.e., by threatening firms with
penalties for not reporting information with the highest level of quality).
Firms may comply with minimum reporting requirements, and yet provide
low reporting quality (e.g., by reporting approximate figures). Establishing
whether low reporting quality sufficiently reflects reality—and whether it
deserves a punishment—imposes additional challenges for the authorities.
From a supervisory standpoint, the core problem is that authorities may
explicitly request the highest level of reporting quality, but in practice may
have limited resources to monitor and assess the level of reporting quality
itself.
Following the literature on responsive regulation (Braithwaite [2003,
2007]), one way in which authorities might be able to influence report-
ing quality is by signaling a supportive regulatory strategy toward firms.
The rationale is that, as the strategy focuses more on guidance and
support, firms’ motivations to attain high reporting quality increase. The
THE TONE FROM ABOVE 469
concept of responsive regulation establishes that there are distinct types
of regulatory strategies, which vary in terms of how supportive they are
(Braithwaite [2007]). A strategy that focuses less on deterrence and more
on education and service delivery motivates firms to share information.
Moreover, an educational approach helps firms to “make sense” of what
is requested from them and encourages compliance (Fairman and Yapp
[2005]). In this sense, support enhances the perception that the author-
ity is fair and trustworthy, and prompts reciprocity from at least a fraction
of supervised firms (Alford and Speed [2006]). Overall, there are distinct
reasons to expect a positive effect of a supportive strategy on how firms
respond to the authority’s requests, including the request to provide high-
quality information.
Because not all firms can be visited at the same time, authorities have
limited options to present themselves as helpful and exert this type of sup-
portive influence at an industry-wide scale. For a large number of firms,
interactions with the authority are constrained to infrequent official com-
munications (in the form of formal letters). Taking this point into consid-
eration, in this study we examine whether reporting quality is influenced
by the extent to which official communications reflect a supportive regula-
tory strategy. Our hypothesis is that, as compared to a low support letter, a
high support letter leads to higher reporting quality. We acknowledge, how-
ever, that the strength of the expected effect may vary depending on firms’
specific characteristics and motivations (Braithwaite [2003, 2007]). Hence,
we further hypothesize that the expected effect is weaker for larger firms
(which might be less sensitive to the content of official communications),
stronger for long-term oriented firms (which might see reporting quality as
an investment), and reversed for short-term oriented firms (which might
perceive support as a signal of a weaker enforcement strategy and seize the
opportunity to report low-quality information).
To test these hypotheses, we conduct a field experiment in the regulatory
setting of financial intermediation in the Netherlands. The Authority for
the Financial Markets (AFM), which supervises the financial markets and
financial services providers in this country, granted us permission to intro-
duce an experimental treatment in their 2017 communications. The AFM
employs a supervision instrument called Market Monitor (MM), which is a
mandatory, standardized self-assessment instrument and is sent out to ap-
proximately 7,000 financial intermediaries on a yearly basis. Through this
instrument, firms provide an elaborate amount of sensitive information re-
lated to, for example, financial products offered, specific financial interme-
diation activities, number of employees and customer relationships, as well
as detailed accounting and managerial information. Every year, the AFM
sends three letters to each firm providing information on how to complete
and when to submit the MM.
Based on prior experience, the AFM recognizes that intermediaries vary
in the amount and precision of the information that they report. After a
series of discussions with the AFM, it was jointly determined that there are

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