THE SHOW COES ON IN GREENSBORO.

PositionSPONSORED SECTION: N.C. PORTRAITS DOWNTOWNS

Downtown Greensboro is bustling with residents and out-of-towners alike. The new Steven Tanger Center for the Performing Arts has brought more than 450,000 folks to its events in the past year. Since opening in 2021, Broadway season ticket sales have surpassed 14,000, according to Downtown Greensboro President Zack Matheny.

"It's going beyond expectations," he says.

The $94 million center has hosted over 200 broadway shows, comedic acts and musicians in the past year. Audience members have traveled from across the state, as well as from across state lines to attend shows. One family even made the trip from Green Bay, Wisconsin. I

While the Tanger Center is a major driver in getting people downtown, plenty other draws are at play. LeBauer and Center City Parks, located right next to the performing arts center, attract more than 300,000 visitors each year.

And then there's downtowns booming restaurant scene. From MACHETE, a James Beard nominated restaurant that's pleasing palates, to the popular Bourbon Bowl restaurant-and-bowling-alley combined, there's a taste for everyone.

As downtown boasts more activity, it's also attracting further development. One new professional spot is 400 Bellemeade. The nine-story, 120,000-square-foot office building...

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