The SCM Knowledge Supply Chain: Integrating World Views to Advance the Discipline

Published date01 December 2014
Date01 December 2014
AuthorStanley E. Fawcett,Matthew A. Waller
DOIhttp://doi.org/10.1111/jbl.12076
Editorial
The SCM Knowledge Supply Chain: Integrating World Views to
Advance the Discipline
Matthew A. Waller
1
and Stanley E. Fawcett
2
1
Walton College Executive Education
2
Weber State University
Supply chain management is a discipline immersed in knowledge creation and dissemination concerning the integration of business
processes across functions and among rms. Academics are the producers and distributors in this knowledge supply chain. The Council of
Supply Chain Management Professionals (CSCMP) provides numerous opportunities to integrate functions and processes between academics
and practitioners. The Journal of Business Logistics, the CSCMP EducatorsConference, the CSCMP Annual Global Conference, and CSCMP
per se, provide the venue for linking academics to practice, bridging the gap between the two groups as part of the same universe of value
creation. Being actively involved in all of these makes a researcher more complete, relevant, and rigorous.
Keywords: supply chain management; logistics; transportation; operations management; purchasing; Council of Supply Chain Management
Professionals; research; education; innovation; knowledge creation; knowledge dissemination; publishing
INTRODUCTION
Supply chain management (SCM) is, in part, a discipline con-
cerned with the integration of business processes across functions
and among rms. Supply chain managers are bridge builders,
joining various business functions, from design, to production, to
purchasing, to transportationall with the goal of achieving tar-
get service levels at the lowest costs. When this happens, cus-
tomers are delighted and top-line revenues grow. Likewise, the
academic side of the SCM community should be an integrating
force in the knowledge stream. Therefore, the best supply chain
academic forum is the one that best integrates across knowledge
functions and entities.
SCMas a eld of practiceexists in an imperfect world. For
instance, supply chain visibility is incomplete. The route to com-
petitive success is poorly demarcated. Yet, relentless competition
and dramatic technological revolution is forcing businesses to
accelerate the quest for constant supply chain innovations. Unfor-
tunately, todays businesses cannot nd enough well-educated sup-
ply chain managers. Simply put, there are not enough people
trained in the existing supply chain knowledge and capabilities.
The result: A high, and unmet, demand for trained supply chain
managers exists. Because trained and dedicated SCM professionals
are in short supply, many companies bring people into the SCM
process from other parts of the company.
Challenges to the business community are opportunities for
academics as researchers and educators. With the economy in
ux and functional-theoretical knowledge is partial at best, our
growth potential is huge. But, only those who best address the
shifting ground will prosper. As we move from being tucked in
the corners of marketing and nance departments to a eld
recognized as being integral to global business strategies, we
must be better stewards of the knowledge supply chain.
THE COUNCIL OF SUPPLY CHAIN MANAGEMENT
PROFESSIONALS AS AN INTEGRATING VENUE
Just as supply chain managers, in part, oversee the acquisition, pro-
duction, and ow of goods and services, as academics we manage
the acquisition, production, and ow of supply chain knowledge.
Supply chain managers must integrate across numerous business
functions. Likewise, we must integrate across a wide variety of
needs for the same kinds of knowledge, including students, practi-
tioners, and other academics. We depend on various venues and
formats to reach these audiences, but we believe that the best
forum for academics would be one that integrates all of these func-
tions. This is the mission and goal of the Council of Supply Chain
Management Professionals (CSCMP).
In most business disciplines, a division between academics
and practitioners persists. This gap, of course, runs contrary to
an SCM-based view of business and knowledge. In reality, sup-
ply chain practice and study form an interdependent community
united around the common goal of improvement and innovation
of supply chain practice. CSCMP uses a variety of initiatives that
span all industries and numerous business functions to bring
together our diverse community of practitioners and academics.
This unifying role is neither easy to dene nor easy to carry out.
It takes tremendous effort to balance the goals of the academic
and the practitioner communities. However, the best investment
is in efforts that unite the two. CSCMP does this effectively, pro-
viding excellent platforms and environments for networking
among a wide variety of members.
The dense and diverse social network of CSCMP produces
high-quality research and innovative practice. We have devoted
Corresponding author:
Matthew A. Waller, Department of Supply Chain Management,
Walton College Executive Education, Donald W. Reynolds Center,
Room 229, 1 University of Arkansas, Fayetteville, AR 72701, USA;
E-mail: mwaller@walton.uark.edu
Journal of Business Logistics, 2014, 35(4): 277280 doi: 10.1111/jbl.12076
© Council of Supply Chain Management Professionals

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