The road not taken: competition and the R&D portfolio

AuthorIgor Letina
Date01 May 2016
Published date01 May 2016
DOIhttp://doi.org/10.1111/1756-2171.12133
RAND Journal of Economics
Vol.47, No. 2, Summer 2016
pp. 433–460
The road not taken: competition
and the R&D portfolio
Igor Letina
This article examines the effects of marketstructure on the variety of research projects undertaken
and the amount of duplication of research. A characterization of the equilibrium market portfolio
of R&D projects and the socially optimal portfoliois provided. It is shown that a merger decreases
the variety of developed projects and decreasesthe amount of duplication of research. An increase
in the intensity of competition among firms leads to an increase in the variety of developed projects
and a decrease in the amount of duplication of research.
1. Introduction
In 1998, the US Department of Justice blocked the proposed merger of Lockheed Martin
and Northrop Grumman, the largest blocked merger in the US history at the time. The merger
would have reduced the number of firms supplying aircraft and electronic systems to the
Department of Defense from three (including Boeing) to only two. According to Robinson
(1999) and Rubinfeld and Hoven (2001), one of the main reasons why the Department of
Justice, supported by the Department of Defense, opposed the merger was the concern that the
merger would have had negative effects on innovation. However, the issue was not so much with
the amount of funds invested in innovation, the bulk of which comes from the Department of
Defense anyway (Rubinfeld and Hoven, 2001). Rather, the principal concern was that reducing
the number of firms in the industry would reduce the diversity of approaches to innovation.
This article develops a model where the effects of such a mergeron the variety of approaches
to innovation and the amount of duplicative research can be studied explicitly. From society’s
point of view,higher variety of research projects being developed is desirable because it increases
the probability that the innovation will be discovered. On the other hand, more duplication of
research projects is also desirable because it implies stronger product market competition ex post
and lower dead-weight loss. The market R&D portfolio is a function which captures how many
firms are investing in each of the possible projects, and the variety of approaches is the fraction of
projects which are developed by at least one firm. Of course, more variety and more duplication
University of Zurich; igor.letina@econ.uzh.ch.
I am grateful to Ufuk Akcigit, Paul Heidhues, Arnd Heinrich Klein, Nick Netzer, Georg N¨
oldeke, Daniel L. Rubinfeld,
Sabrina Studer, Xavier Vives,David Wettstein, E. Glen Weyl, Fabrizio Zilibotti, and to seminar participants for helpful
discussions and suggestions. Special thanks are due to Armin Schmutzler for numerous suggestions and comments.
Financial support of the Swiss National Science Foundation (projects P1ZHP1 155283 and 100014 131854) is gratefully
acknowledged.
C2016, The RAND Corporation. 433
434 / THE RAND JOURNAL OF ECONOMICS
are costly. The main object of analysis will be the market R&D portfolio. The model will allow
us to study how a change in the market structure will change the equilibrium R&D portfolio.
The main model assumes that there are Nsymmetric firms competing in a market. In the
first stage, the firms can invest in innovation. There is a set of heterogeneous research projects,
and firms simultaneously choose the subset they wish to develop. The innovation is assumed to
be drastic1and the discovery procedure is stochastic. All approaches are ex ante equally likely
to be successful, but ex post only one approach will be successful. The approaches differ only
in the cost needed to pursue them. There are no spillovers or patents. Each firm which invested
in the successful approach receives the innovation, whereas each firm that did not invest in the
successful project receives nothing from its research. In the second stage, the firms compete on
the product market either with or without the innovation.
As all approaches are ex ante equally likely to be successful, the firms have an incentive to
develop only the cheapest projects. However, the number of firms developing any given project
also determines the number of firms which will compete on the product market with the new
technology. Thus, when choosing which projects to develop, the firms face a trade-off—cheaper
approaches cost less to develop but will in equilibrium attract more competitors. I show that an
equilibrium of the investment game always exists and that the equilibrium market R&D portfolio
is uniquely determined. I provide a simple characterization of the equilibrium R&D portfolio
and show that it follows a step function—with more expensive approaches being developed by
fewer firms.
The characterization of the R&D portfolio is then used to derive comparative statics. I show
that a decrease in the number of firms weakly decreases the variety of approaches to innovation
and also weakly decreases the amount of duplication. Hence, a merger leads to a weaklydecreas-
ing variety of approaches to innovation. A policy implication drawn from this analysis is that the
competition authorities should take into account the negative effects of a merger on the variety
of approaches to innovation, in part giving theoretical foundation to the concern expressed in the
Lockheed-Northrop case. However, if a merger leads to efficiency gains, this result need not hold.
Next, I consider the effects of a change in the intensity of competition between firms. I
define an increase in the intensity of competition as any exogenous change which decreases firm
profits.2An increase in the intensity of competition is shown to increase the variety of approaches
to innovation and to decrease the amount of duplication in equilibrium. Thus, an increase in
the intensity of product market competition leads to more specialized R&D portfolios. This
illustrates why an increase in the intensity of competition can increase and decrease the amount
of resources invested in R&D—if the reduction in duplication of research efforts is greater than
the increase in variety of research efforts, the total amount invested in R&D will decrease. If the
opposite is true, the total amount invested in R&D will increase.
I provide a characterization of the socially optimal R&D portfolio and compare it with the
market R&D portfolio. I derive the condition under which the market investmentin the variety of
research approaches is optimal, too low, or too high. Similarly,I derive the condition under which
the market duplication of research approaches is optimal, too low, or too high. I show that in a
large class of homogeneous goods models, the market will always underinvest in the variety of
approaches to process innovation. This result implies that there is a role for government subsidies
of R&D. Furthermore, it implies that the subsidies should be targeted at research projects with
high development costs and high potential payoffs.
The main body of the article assumes that the innovation is drastic, firms are symmetric,
have unlimited budgets, and use only pure strategies. I consider the effects of relaxing these
assumptions in turn and show that the equilibrium structure is, in general, robust. In particular,
1Innovation is drastic if whenever at least one firm innovates, firms without the innovation cannot compete. This
assumptionwas introduced by Arrow (1962); see also Gilbert (2006). This assumption is not needed for the characterization
of the equilibrium and is relaxed in Section 7.
2A similar approach is taken in Schmidt (1997) and Schmutzler (2013).
C
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