The Only Way to Win

AuthorFaith Gay, Joy Odom
Pages26-30
Published in Litigation, Volume 47, Number 1, Fall 2020. © 2020 by the American Bar Association. Reproduced with permission. All rights reserved. This information or any portion thereof may not be
copied or disseminated in any form or by any means or stored in an electronic database or retrieval system without the express written consent of the American Bar Association. 26
The Only
Way to Win
FAITH GAY AND JOY ODOM
The authors are with Selendy & Gay PLLC, New York City.
The start of any case—particularly a complex one—can be over-
whelming. You may find yourself dealing with multiple claims
and defenses, hundreds of thousands of documents, dozens of
witnesses, and a complicated set of facts. You will be tempted to
triage—addressing only the emergency on your desk. But working
this way leads to ballooning costs and often results in disaster.
How do you rise above the fray of everyday litigation and turn
your mess of a case into a coherent, winning story for your judge
or jury? Especially in these days of extreme economic pressure,
how do you win your case without blowing your budget? Where
do you begin?
Begin at the End
At the end. From the first moment you begin work on your case,
identify precisely what you need to win summary judgment or
trial, and never, ever take your eyes off the prize. Your client will
have improved confidence and smaller bills, and you will be a
master of the facts and strategy—well positioned to force an early
and favorable resolution.
From the day a case begins, imagine standing in front of a
judge or jury, explaining why the facts and law require a win for
your client. To do that, you will need to be completely conversant
with the facts in your case, understand the applicable law, and
build a record that guarantees success. Never forget that the at-
torney who tells the most compelling story wins. Of course, that
is easier said than done. But with a solid plan that accounts for
your eventual turn at trial, you will be on your way.
Whether you are filing a complaint or answering one, make
the time early on to write down the elements of each claim or de-
fense and confirm who has the burden of proof and the standard
of proof that applies. Once you have a legal framework for your
case, you have a means to organize your facts and build a winning
story. Think critically about what bad facts you have, or which may
develop, and consider now how you will deal with them. Weigh
what importance those facts will have depending on your choice
of jurisdiction or your choice of bench or jury trial. Factor in how
an appellate court will think about the legal issues in your case
and identify all areas where legal issues might be decided in more
than one way so that you can be prepared for all scenarios.
Even if this exercise seems hopelessly difficult or incomplete
at the outset, it will force you to be disciplined about what re-
ally matters to your case. No matter how complex the underlying
problem, whether you win or lose will turn on a handful of key
issues. If you identify those key areas early, you improve your odds
of winning the case.
Once you have a legal framework in place, you must return
to it in real time with unflagging discipline to include the

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