"The Lure of School Marketing".

JurisdictionUnited States
AuthorMichel, R. Gregory
Date01 December 1999

Hardy, Lawrence

American School Board Journal, October 1999, PP. 23-27.

This article discusses the contracts between public schools and private vendors that result in commercial advertising in public schools. The article concludes that these deals always come with strings attached, and it lists the Web sites of groups that oppose commercialism in schools, as well as for-profit organizations that offer these programs. The author highlights several cases in which public schools received...

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