The Latest Trends in Legal Marketing and Business Development.
| Position | THE NUMBERS - Brief article |
A joint survey by LMA and Bloomberg Law of 286 marketing and business development professionals and attorneys revealed key takeaways on how law firms are reacting to the increased need to change their business models and reconsider their go-to-market strategies.
Percentage of attorneys and marketing 67% and business development professionals who agree that their firm is increasing its emphasis on business development and marketing efforts Percentage of attorneys who have a negative 31% impression of business development professionals' ability to integrate business...
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