The E-Aligned Enterprise.

• Author: Marshall, Jeffrey
• Position: Book Shelf

By Jac Fitz-Enz. Amacom, 265 pages. $27.95.

Jac Fitz-Enz lives and works in the San Francisco Bay area, which gives him a front-row seat on the Internet arena. Proximity hasn't exactly made him blase: Fitz-Enz argues that the Internet era is no less than "the latest stage in the evolution of human life."

As founder and chairman of the Saratoga Institute, Fitz-Enz is a highly regarded figure in the field of human performance benchmarking. He isn't a wide-eyed technophile, transfixed by the technology and the processes that the Web has fostered. He's more interested in how corporations can harness the Internet to create deeper links with customers, manage better and, yes, boost profitability.

The E-Aligned Enterprise has a trove of sage advice about leadership in the "e-world," the power of information...