Whether it's in an oncology suite, an orthopedics center, or even a cardiac and vascular facility, in hospitals throughout the US innovations are transforming and elevating the quality of healthcare. As a result, an increasing number of executives and their families from throughout Latin America head north seeking care they cannot find at home.
"Innovation in healthcare goes far beyond technology," said Mario Mendez, corporate vice president and chief medical officer with Baptist Health International, a division of Baptist Health South Florida, in Miami. "The greatest innovation is outcomes-and results-based medicine and it is based on better utilization of physicians and facilities."
Two critical elements of medical treatment are changing the marketplace: pre- and post-operative care and doctor-patient interaction. Patients are becoming informed about advances in oncology, cardiac and vascular care, orthopedics, and the neurosciences, partly because of aggressive in-country marketing that includes billboards in airports and one-on-one meetings with referring physicians, Mendez explained. For example, Baptist's Miami Cancer Institute is part of the Memorial Sloan Kettering's MSK Cancer Alliance and the hospital boasts the only proton beam scanner between Jacksonville, Florida, and Antarctica, useful for treating tumors.
Memorial Healthcare System just outside Fort Lauderdale, Florida, lures patients from around the Americas and Europe with the latest technology--computers on wheels that visit every patient room, and a team of certified translators versed in 160 languages, said Aurelio Fernandez III, president and CEO of the System.
The facilities include seven robotic surgical devices and a three-dimensional surgical suite, providing patients are greater accuracy and faster recoveries. The technology allows doctors to hold real-time conversations about patients' illnesses and make decisions...