Supreme Court Strikes 'Immoral or Scandalous' Trademark Bar

AuthorC. Thea Pitzen
Pages22-23
Published in Litigation News Volume 45, Number 3, Spring 20 20. © 2020 by the Ameri can Bar Association. Re produced with per mission. All rights re served. This info rmation or any porti on thereof may not be c opied or disseminated in any
form or by any means or sto red in an electronic da tabase or retrieval sy stem without the ex press writt en consent of the Amer ican Bar Associatio n.
22 | SECTION OF LITIGATIO N
NEWS & ANALYSIS THE LATEST DEVELOPMENTS IN LITI GATION
Court Orders
Clarif‌ication of
Arbitration
By Anthony R. Mc Clure, Litigation
News Associa te Editor
Parties to an arbi tration recently
learned what h appens if their selected
arbitrator fails to is sue a “reasoned
award.” On a motion to vac ate such an
award under the Fed eral Arbitration
Act, a federal di strict court found that
the arbitrator exceed ed his authority.
But instead of vac ating the award, the
court reman ded the case to the arbitra-
tor for clarif‌ication.
In Smarter Tools, In c. v. Chongqing
SENCI Impo rt & Export Trade Co.,
the parties qu arreled over sales by a
Chinese compa ny to a Virginia corpo-
ration of thousan ds of units of a gas-
powered inverter generator. There was
no dispute that the b uyer failed to pay
for some of the deli vered generators.
But the buyer clai med that it required
the generators to b e compliant with
both Environmenta l Protection Agency
(EPA) and California air standards and
that they were not. It al so argued that
the seller unil aterally canceled sever-
al transactio ns. As a result, the buyer
complained it h ad to cease sales of the
generators in th e United States and that
it was f‌ined $507,000 for s elling non-
compliant generators in California.
The purchase ord ers for the gen-
erators provided for arbitration in
New York “under the Inter national
Commercial Dispute Resolution
Proceedings of th e American
Arbitration Ass ociation (AAA).” The
seller comme nced arbitration, and the
buyer counterclai med. There was no
dispute that the par ties had requested
a “reasoned award.”
The arbitrator award ed the seller
approximately $2.4 million, observing
that the seller ’s claim was “well -found-
ed and suppor ted by the evidence.”
The arbitrator sai d little, however,
about the buyer’s counterclaims. The
award “ma[de] no f‌inding as to wheth-
er any generator s provided by [the
seller] were defective or no n-compli-
ant, nor whether [the seller] unilateral-
ly cancelled scheduled deliveries.”
The parties f‌il ed cross-motions
to conf‌irm and to vacate th e arbitra-
tion award in the U.S . District Court for
the Southern Di strict of New York. As
the court obse rved, “Section 10 of the
Federal Arbitra tion Act provides that
a court may vacate an award,” among
other things, if “ the arbitrators exceeded
their powers” or if th e award is “in mani-
fest disregard of th e law or of the terms
of the parties’ re levant agreement.”
“The Secon d Circuit (Court of
Appeals) has held tha t a ‘reasoned
award’ requires some thing more than
a line or two of unexpl ained conclu-
sions,” the cour t noted, “but some-
thing less than f ull f‌indings of fact
and conclusio ns of law.” After review-
ing the arbitrator ’s decision , the court
concluded tha t it did “not meet the
standard for a rea soned award be-
cause it contain [ed] no rationale fo r
rejecting [the bu yer’s] claims.”
Although the buye r argued that
the district cou rt should vacate the
arbitrator’s award un der the Federal
Arbitration Act, th e district court ob-
served that the re medy of vacatur
must be strictly l imited. The court de-
termined that “the proper remedy
[wa]s to remand to the arbitrator for
clarif‌ication of h is f‌indings.” Upon re-
mand, the arb itrator issued a “Final
Amended Award,” i n which he clari-
f‌ied that the counte rclaim was “un-
availing and must b e dismissed.”
“There isn’ t really a hard-and-fast
def‌inition of what a re asoned award
is,” says Betsy A . Hellmann, New
York, NY, cochair of the ABA Sec tion
of Litigation’s Alterna tive Dispute
Resolution Committee.
“All of the circuits seem to be p ret-
ty much the sam e in that they all re-
quire some mini mum level of rea-
soning, but how th ey express that
standard can v ary from circuit to cir-
cuit,” says Hellmann.
Attorneys should “ be very careful”
when draftin g a contract and be “very
specif‌ic about what you are looking
for in an arbitratio n clause—you can’t
always just rely on the bo ilerplate lan-
guage,” says Kare n Aldridge Crawford,
Columbia, S C, cochair of the Section
of Litigation’s Environm ental & Energy
Litigation Commit tee.
Specif‌ically, says Crawford, it ap-
pears as thoug h “the court is infer-
ring that in this cas e, compliance with
EPA and California re gulations on
emissions from these engines was per-
haps the most im portant aspect of the
contract.” And s o “you also have to be
careful in laying o ut your minimum es-
sential require ments for the product
specif‌ications, and you certainly want
to make sure you provide for th e selec-
tion of an arbitrator wh o understands
the regulatory co mpliance scheme and
how importa nt it is,” she adds.
Supreme Court
Strikes “Immoral
or Scandalous”
Trademark Bar
By C. Thea Pitze n, Litigation News
Associa te Editor
Respondent Er ic Brunetti fou nded a
clothing line na med—and usin g the
trademark—FU CT. But the U.S . Patent
and Trademark Oce (PTO) refused
to register the mark b ased on the
Lanham Act ’s prohibition against
registration of im moral or scand alous
marks. So Br unetti brought a facial
challenge to the L anham Act’s so-
called “‘immoral or scandalous’ bar.”
In Iancu v. Brunetti, the U.S. Suprem e
Court found th at the bar indeed vio-
lates the First Ame ndment. Some
ABA Section of Liti gation leader s
opine that the de cision may pave the
way for legislative cha nge.
The Court note d that “just two Terms
ago” in Matal v. Tam, it “declared un con-
stitutional the L anham Act’s ban on reg-
istering marks t hat ‘disparage’ any ‘per-
son[], livin g or dead.” Though the Ta m
Court was divid ed between two opin-
ions, “all the Ju stices agreed on two
propositions”: f‌i rst, that “if a trademark
registration bar i s viewpoint-based, it is
unconstitutional” and, second, that “the
disparagem ent bar [in Tam] was view-
point-based.” Th e Court here likewise
concluded tha t the Lanham Act’s “im-
moral or scandalous” bar was viewpoint-
based and accord ingly violated the First
Amendment and “must be invalidated.”
The Court ’s decision is not surpris-
ing because it “ f‌lows logically from
the Tam decision and just addresses
a dierent par t of the statute,” says
Michael D. Stege r, New York, NY, co-
chair of the Sec tion of Litigation’s

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