Stress respective roles from the beginning—with board candidates

Date01 May 2018
DOIhttp://doi.org/10.1002/ban.30687
Published date01 May 2018
May 2018 • Volume 34, Number 9 5
DOI 10.1002/ban© 2018 Wiley Periodicals, Inc., A Wiley Company • All rights reserved
Invest the necessary time
in new board member orientation
CEO Ann Graff (Sedalia, Missouri) works
with multiple boards and uses these strategies
when she orients new board members to the
organization:
1. Invest your time. “I have a notebook I re-
view with new board members when they come
on board,” said Graff. “We spend about two
hours together.”
2. Review the basics of board service.
This includes a tour of the main office and a
review of what makes a good board member,
Graff said. “We discuss expectations such
as meeting attendance, the agenda and the
board’s set-up, how meetings work and our
mission, vision and values, strategic plans,
board policies, bylaws and program descrip-
tions,” she said.
3. Discuss financial commitment. Graff
also discusses the expectation that all board
members be a donor to the organization, she
said.
4. Show new trustees the metrics used
by the organization. This includes quality
indicators, accreditation results and a financial
summary dashboard with key indicators that
illustrate how the organization is performing,
Graff said.
5. Share contact information. “I give new
board members my phone numbers and an
invitation to call me if they need anything,”
Graff said.
6. Introduce a board contact. It’s natural
for new members to have questions about board
service. “I make sure they are hooked up with
someone they can call if they have questions,”
Graff said, adding that finance is the topic that
receives the most questions from new members.
7. Explain the role. “I stress that the only
employee the board has is me,” Graff said.
She also emphasizes the board is a policy
board that doesn’t get involved in day-to-day
operations.
“I’m fortunate that this is the established
norm on the board,” Graff said. “The culture
here is that the board is not involved in the
weeds unless I ask for their assistance on an
issue. My boards were established as policy and
oversight boards, not to run programs. Most
board members understand that is why they
have me.”
Graff’s orientation process works well. “We
have a board self-evaluation once a year, and I
don’t receive any negative feedback about new
board member orientation,” she said.
Stress respective roles from the
beginning—with board candidates
Executive Director Susan Hanson (Dela-
ware, Ohio) stresses her role versus the
board’s role in the orientation of new mem-
bers. In fact, she said she emphasizes respec-
tive roles in an email and chart (see Page 8
for the chart) that is sent to prospective board
members. Here’s more:
“When we initially seek to recruit someone to
the board, we send an email to reinforce the role
difference,” Hanson said. Otherwise, role rein-
forcement is done on an ongoing basis in the
course of the board’s work, she said.
“For example, I notify the board if there is a
personnel concern that could have potential risk
or for liability—but I make it clear that this is
the reason I am making them aware,” Hanson
said. “I don’t open the door for feedback on how
it’s being handled.”
In addition, board meetings always focus
on the big picture, Hanson said. “I have been
lucky that I have not run into issues with board
member micromanagement—and over the past
20 years, the few times I have, those folks didn’t
last on the board,” she said.

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