2003 Strategic Marketing Colloquium scheduled for May 31-June 1.

• Position: ABA Resources - American Bankers Association - Brief Article

Lance Kessler, president of Lance Kessler & Associates, Mechanicsburg, Pa., will once again serve as facilitator for the ABA Marketing Network Strategic Marketing Colloquium, which will be held in Boulder, Colo. The Spring 2003 session will be held May 31 to June 1.

The colloquium is designed to deal with strategic marketing--major issues intended to position the bank to ensure overall profitability.

The format is designed to encourage peer discussion. Participants discuss trends and hot topics and then brainstorm solutions to identified problems.

Colloquium members are...